Insights now show deal size tied to each customer request, syncing directly from your Hubspot integration. Sort your backlog by revenue impact, focus on the biggest upside, and watch the money roll in

We've redesigned our Google Meet integration to make it even easier to learn what users need from your customer calls!

Now you can automatically group feature requests, pain points, and product insights across all your call transcripts.
Click any mention to see relevant snippets from multiple calls, then dive deeper by viewing each snippet within the full transcript context.

We ve shipped big three drops that make turning feedback into shipped features even easier:

See the real dollar impact of every insight!

You can now hash PII (like names and emails) before importing data into Kraftful from Gong, Slack, Salesforce, Hubspot, Zendesk, Intercom, and other support ticket sources.
Perfect if your IT team requires extra security.
Hashing is available on Enterprise plans. If you re not on one yet and want to check it out, just give us a shout!

Recent updates:

This week, we made it easier to zero in on insights from specific feedback sources.

You can now categorize your sources, letting you quickly select and dive into insights from any group with just one click.

Super helpful if different teams own different sources, or if you segment feedback by personas, regions, or customer segments.

This week, we made Kraftful s analysis faster and more accurate.
Here s what's new:

1. Aligned mention counts in Deep Dives:
   Previously, the total mentions in an insight could be larger than the sum of mentions across Deep Dive topics, since Deep Dives showed only the most frequent sub-topics. You told us that was confusing, so we've updated the analysis to make sure all mentions are accounted for.

   

   The Deep Dives will now include each mention at least once. Note: sometimes, a mention may still cover more than one Deed Dive topic.

2. Sharper insights across all feedback categories:
   We ve updated our analysis so you get even more actionable insights going forward.

3. Faster initial analysis for Zendesk & Hubspot:
   When connecting Zendesk or Hubspot, you ll now see your initial daily, weekly, and monthly analysis much sooner because we've optimized historical data syncing. Similar speed-ups are coming soon for Gong, Intercom, Freshdesk, and Salesforce Service.

💡 Learn what users need from calls, reviews, other feedback
💬 Collect new feedback with AI interviews & surveys
👩🏻‍💻 Plan your product with AI sorted projects
📄 Strategize with AI written PRDs based on user feedback

Kraftful saves product builders hundreds of hours by using AI to analyze user feedback in one place. Identify your highest priority product improvements, write JIRA tickets, and use ChatGPT to uncover deeper insights ✨
Try it out on kraftful.com

💡 Learn what users need from AI analysis of support tickets, calls, reviews & more
💬 Collect more feedback via AI-powered interviews & surveys
✅ Take action with AI-written PRDs and user stories that sync to Jira / Linear

I just wrote a product landscape about user research. Check it out: https://www.producthunt.com/cate...