Product Launch: 8 ways to generate buzz on social media

Launching a new product on social can be a daunting task. How many posts? Which channels? Campaign messaging? Ad spend... 😱 ⁣ ⁣ One of the most important aspects here is generating buzz in the lead-up to the big reveal. So, here are eight great ways to do just that:⁣ ⁣ 1. Behind-the-scenes footage⁣ 2. Create a mystery⁣ 3. Run ads ⁣ 4. Influencers⁣ 5. Giveaways/contests ⁣ 6. Educational videos⁣ 7. Pre-orders⁣ 8. Make a calendar ⁣ ⁣