Rajiv Ayyangar

14d ago

Founders in stealth / pre-launch - why? (+ dinner in SF!)

It used to be fashionable to be "in stealth," but then our collective wisdom shifted to "launch early and launch often." In my experience, there are two good reasons for this:

The first reason is that it's often more important to figure out whether people want what you're building than it is to figure out whether you can build the best possible version of it. Launching early gives you the opportunity to either pivot or iterate quickly. Launching is learning.