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How to win your first 10 B2B customers?
Here’s Lenny Rachitsky’s recommended sequence to find your early customers:
Start by reaching out to your network, looking for people who match your ICP
Go cold outbound, but be strategic about it
Tap your investors’ networks
Participate in relevant communities—and network
Put out compelling content and build a following online
Get press
Just launch
What worked for you?
6
Salesforge
The LinkedIn Inbound Playbook
March Health