This "product" is a little unique in that it's an AI service coupled with an experiment in AI-assited fundraising. As @shaunak38 described it to me: This is the first attempt for an AI to raise autonomously at a valuation derived on its own. It is not a legal raise. The applied skill here (#raise) can be used by other startups, VC funds and other financial organizations to raise a round either autonomously or by augmenting it with human input. Emma's core (which is still in stealth) is currently being used by [redacted]. To participate in the experiment: 1. Register your phone on the form on this page. ​2. Text "#raise" from your number to Emma at +1-917-791-7764. 3. Chat with Emma and see if you can get past it to get the term sheet :)

I like the idea and thought it was genius. tbh, I had a terrible experience with the website. the only thing i wanted to do was try emma but that was hidden in them menu; "out of sight, out of mind" it was reaaly annoying but i wanted to try it out none the less so i watch the video the whole thing. and guess what was at the end of the video.. not the directions on how to try emma. and when i finally found it. I couldn't even use it from the USA...