Alex Roggero

Crono - Outreach personalisation at scale with data and AI

Rewrite with AI is Crono's feature for relevant outreach at scale. Customise entire sequences and messages, based on your lead's information in one click. Build relevance, automate multichannel sequence and close more deals with Crono ⚡️

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Alex Roggero
😼 Hello Product Hunt community! 😼 I’m Alex, CMO & Co-Founder @ Crono and I’m excited and honored to be back here for our second launch! We've made some exciting updates and I’m here to share a new feature with you all. ⚡️ As a quick recap, Crono was founded two years ago with the goal of revolutionising the sales process. We’ve combined over 30 years of experience as SDRs, AEs and Sales Managers in B2B to create a sales platform that’s faster, smarter, and easier to use. ❌ We were tired of: ↳ 72% of sales time wasted on non-revenue-generating activities ↳ Only 23% of sales teams meeting their targets in 2024 ↳ Multiple disjointed tools that lead to wasted time and poor data ↳ Only 12% of sales leaders happy with their sales tech stack ✅ To solve these problems, we built Crono: an AI Sales Platform that combines Automations, Data and AI to streamline the sales process. 🤖 So... what's next? High-personalised outreach in one click. 🤖 We’re excited to introduce Rewrite with AI, a feature that lets you instantly rewrite entire sequences, with tailored messaging for each lead. ❌ We see that sales teams are still: ↳ Struggling to craft the perfect message, wasting time on rewriting and editing content ↳ Getting low engagement rates due to generic, uninspiring outreach messages ↳ Stuck with inconsistent messaging that doesn’t resonate with prospects, leading to missed opportunities ✅ That’s why we created Rewrite with AI as part of Crono: a feature that helps you instantly rewrite your sales messages for better engagement, faster responses, and higher conversion rates. With Rewrite with AI, you can rewrite entire sequences with relevant messages across channels so you can spend more time closing deals and less time tweaking content. 😺 We’d love to hear your thoughts on this, and have your support to make our #2 launch a success! See you in the comments :)
Sophia L.

@alex_roggero Logo is shooooo guummy 🥺 Nice sales tool!

Alex Roggero

@sophiaatdola we’ve worked so hard to make it feel this “gummy". Thank you so much for your comment, it's so special when an idea clicks and gets passed on like this! ❤️🚀

social24

@alex_roggero Congrats on the launch, Alex! Excited to see how Rewrite with AI will help users boost their outreach. Can't wait to try it out and see the results! 🚀

Alex Roggero

@social24aireply 🚀🚀🚀

@alex_roggero love the rewrite with AI feature. Use it all the time! Really impressed by Crono, it's features, and how much time it saves researching for personalisation. However, quality isn't compromised.



Alex Roggero

@kayleigh_j91 Exactly! I’ve doubled the volume of actions while also increasing the replay rate. A few years ago, I couldn’t have even dreamed of this. ✨

Luigi Pederzani

Big congrats on launch #2, @alex_roggero and team! 👏

"Rewrite with AI" solves a real headache, me (or sales teams) spending way too much time rewriting emails that still don’t perform...

Crono keeps getting better, and it’s awesome to see tools built by people who REALLY understand sales!

Sofia Bettari

@alex_roggero  @pederzh Thanks a lot for your comment! 😼⚡️

Alex Roggero

@pederzh Thank you so much Luigi! I have a feeling we’re going to do BIG things together in the future… (little spoiler hahah) 😄

Lylia Djait-Paulien

@alex_roggero  @pederzh I have the same problem with all the cold outreach and emails. I'm wondering if there is a way Crono could understand user / business / company and inject a consulting-like language on a first or second cold email. To really convey the value of an interaction within a personalized message.

Jacob S.

Awesome job Alex, this seems to be very useful. Congrats.

Sofia Bettari

@kuba_s1 Thank you for your comment! 😼

Alex Roggero

@kuba_s1 thanks! We’ve got a great team and an amazing product, I can totally confirm that! ❤️

Desmond

Game-changer for sales teams! What data sources does the AI use to customize sequences? Are there built-in analytics to track which rewritten messages convert best?

Marco Maddiona

@desmond_ren1 We have data providers that provide us public information about job experience and activities, as well as information about the company, and we also extract data from the company's website.
Yes we have a huge analytics section that provides the user all the information about the conversion of the sequences and templates

Leonardo Vezzati

Such a smart approach! 😍😍😍

Sofia Bettari

@leonardo_vezzati Thank you a lot! ❤️😼

Alex Roggero

@leonardo_vezzati coming from a real n.1 like you, this comment is worth double! 😄

Jun Zhao

Congrats on the launch, Alex! The new AI rewrite feature sounds like a game changer for outreach. Looking forward to seeing how it helps refine communication and drive results.

Sofia Bettari

@jun_zhao3 thanks for the comment and support! 🔥😼

Alex Roggero

@jun_zhao3 Exactly Jun, we’re talking about a radical shift in outbound sales! (and honestly... it was about time!!!)

Sergio Perdices

What are the sources of data for personalization? Can I link additional sources?

Alex Roggero

@sperdices The sources are various, including websites and social networks. Could you provide an example of the links you would like to add? 💪

Sergio Perdices

@alex_roggero Private sources and CRMs

Alex Roggero

@sperdices Sergio could you send an email to alex@crono.one, elisabetta@crono.one and marco@crono.one? Let’s talk about it! 💪

Michael Vavilov

I appreciate the design, and your pricing seems reasonable. Do you offer white label options?

Alex Roggero

@michael_vavilov Hi Micheal, no, at the moment our focus is on growing our brand, Crono.
But we have partners all over the world, what do you think about having a chat about it?

Alex Roggero

@michael_vavilov super!!! Choose the best slot for next week with us! (Lorenzo is my Co-Founder): https://calendly.com/lorenzo-crono/30min

Sofia Bettari

Yay! the big day has come, I can't wait for all of you to test this amazing feature. Your game changer for Q2 and the future! ❤️‍🔥😼

Benjamin Åstrand

@charles_maddock you must see this!

Alex Roggero

@charles_maddock  @benjamin_astrand And if you’d like to set up a demo with us... 😏😏😏

Book a Demo!

Germán Merlo
Hey Alex! It looks super useful and it’s key to focus on scale. Wish you all the best here. Cheers!
Alex Roggero

@german_merlo1 At Crono we’ve got a motto: strategy is for humans, automation is for AI.
Scaling without losing quality or relevance, that’s our mission.

Ruben Lozano

Congratulations team!!! @Crono

Sofia Bettari

@rubenlozanome thanks a lot! 😼🔥

Alex Roggero

@rubenlozanome thanks my friend! Your support has been amazing today! Thank you so much! ❤️

Giuseppe Della Corte

Making outbound and sales better and simpler. Great job @Crono team!

Sofia Bettari

@gdc thanks a lot! are you planning on try it? 👀❤️

Alex Roggero

@gdc thanks Giuseppe! 🚀

Jun Shen

I'm excited about the AI-driven outreach! Saves time. 😄

Alex Roggero

@shenjun Exactly Jun! More results in less time: the dream of every Sales rep hahaha 😄

Sofia Bettari

@shenjun you’re rightfully so! Many cool things are coming :)

I hate spending time tweaking contents... welcome rewrite with AI! I am going to test it soon
Sofia Bettari

@michelepomposo we can't wait for you to test it :)

Alex Roggero

@michelepomposo Can’t wait to hear your feedback! ❤️

Waris Hussain

I've spent a lot of days trying to create this exact thing in zapier/make. Thank god this exists now.

A question -- how do you ensure quality?
That's the number one problem I faced when I was doing it. Quality of the output.

Sofia Bettari

@warixhussain Well Crono can be definitely the answer! We pull high quality data, and have an AI model able to mirror the work of an experienced sales professional

Waris Hussain

@sofia__bettari If you're able to consistently deliver on quality, that's a great feat. It's so easy for generative content to sound salesy. Do you do anything particular to make it more human and creative? Or does Crono exist for 0-1, and then human involvement would be needed to take things further?

Alex Roggero

@warixhussain Waris, the fastest thing I can recommend is to just try Crono and see it for yourself right away. We’ve put a lot of work into it, and I’d really love to hear your feedback!

➡️ https://app.crono.one/register

Alexandru Rada

do you also source the leads?

Alex Roggero

@alxrda Hi Alexandru! We integrate with different providers so that our customers can source thier leads within Crono, such as LinkedIn, SalesNavigator, CRMs. We are now working to expand even more using Google and other providers.

Micha Cassola

Cool tool! Will this replace me messaging anybody and making real connections?

Alex Roggero

@michacassola Hi Micha, no, actually quite the opposite! Crono helps you warm up your leads so you can jump in when it matters, building real human connections and closing the deal. Basically, it kills the awkward cold outreach and lets you focus on the good stuff: quality convos and real connections.

Jason Yu

Congrats on your second launch, Alex and the Crono team! 🎉 It’s amazing to see how Crono is evolving to streamline the sales process and tackle the problems that sales teams face every day. The "Rewrite with AI" feature sounds like a game changer for improving outreach efficiency and engagement. Customizing messages at scale can save so much time and effort, and I love that it helps sales teams make their outreach more personal and relevant.

Looking forward to seeing how this can transform the sales process even further. Excited to follow along and support your journey! Keep up the great work! 🚀


Alex Roggero

@kui_jason Thank you so much Jason! I’ll share your words with the whole Crono team! ❤️

Urmi Hembram

Great launch

Iam curious to try crono

Sofia Bettari

@urmi_hembram thank you, anytime, just book a demo here to see the magic