p/uprise-2 We optimize your financial life

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Uprise Embedded - Embed AI+human financial advisory on your platform

Chris Goodmacher

Uprise

•

1yr ago

We empower financial companies to embed high quality human+AI-powered financial advisory into their offerings - unlocking new revenue, building stronger relationships with their users, and offering a higher level of service with holistic financial planning.

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Chris Goodmacher

Uprise

Maker

📌

Hey PH fam! 👋 We’re excited to announce our re-launch as embedded, white-labeled human+AI-powered financial advisory - connecting individuals of all stripes with the best financial advice in the platforms and services they already use. We've already partnered with 9 companies including AngelList, Ocho, and Suma Wealth. For the individuals that use us, the value is still the same - we’re here to provide you with the most accurate, timely holistic financial advice possible, powered by the best data and AI out there, but with our amazing financial planners overseeing things to make sure everything you see is extremely high quality. But we discovered that embedding with other financial companies (like consumer fintech apps, SMB financial services, 401(k)/employee benefits providers, banks, and credit unions) unlocks even more magic. On top of getting a personal financial advisor with superpowers who has their back, customers get these benefits: 1. They don’t have to sign up for a separate service 2. Their onboarding process is even easier given the data the partner already has, and 3. We can build incredibly deep integrations with things like one-click implementation of our advice At the same time, financial company partners get the following benefits: 📈 More revenue: partners have been able to offer a premium level of service at 4x more than their base pricing, increasing their ARPU by 10%+ ➕ Cross-selling opportunities: users adopt 1-2 new financial products per plan 🧑‍💻 Better utilization of their core products (we help guide users on how to best use partner products) 🥰 Happier, more loyal customers that have all their complex financial questions answered, and a deep relationship with their financial advisor - run by the #1 Personal Finance app on Product Hunt in 2022. For our partners, we make it as easy as possible to get started: 1. We offer multiple ways to integrate (API, hosted on our end, iframe, and WebView) and have been able to get initial partners up and running in less than 2 weeks. 2. We handle fully white-labeling everything for our partners. 3. Data is secured by bank-level encryption. 4. Compliance is fully handled on our end - you only need to add a couple sentences to your terms and conditions. Lastly, here's how specifically we help different kinds of financial companies: 1. Fintech apps: offer a premium level of service (holistic financial advising) that users are willing to pay more for (in some cases 4x+ more). 2. 401(k) providers: pair retirement accounts with premium financial planning for employees, on top of addressing common questions like what to invest in or how much to contribute. 3. Banks and credit unions: drive non-interest income, improve cross-selling, and expand reach to customers who don't yet meet the net worth minimums for traditional financial advising. 4. Business owner services: support business owners in overcoming the overwhelm related to their business and personal finances, from entity set-up to tax and cash flow planning. 🚨 For the next couple months we’re waiving any implementation fees so you can get started with zero upfront cost. If you’re a partner interested in getting started, schedule a call here (the link is also on our homepage): https://calendly.com/uprise-chri... Would love to hear feedback/questions/comments here! 🙏 +++ FAQ This sounds great, but what does it look like for users? Our integrations are tailored for each partner, but our most common format is a premium, subscription-based, white-labeled financial advising subscription on top of your existing services. For your customers this means they can upgrade to a new subscription tier and: a. Are assigned a personal financial advisor b. Go through a tailored, white-labeled onboarding flow c. Receive comprehensive totally personalized financial plans with a dashboard d. Have quarterly check-ins with their advisor e. Can ask their advisor questions any time f. Get proactive monitoring of their finances, and g. When appropriate we'll help them sign up for and use partner products Because of our technology, you'll be able to offer all of the above for substantially less than the cost of traditional financial advising. We can also do a subset of the above (like just having our advisory team answer user questions), or something completely custom for you. What financial topics can you cover for users? Pretty much everything: 💰 How to use employer benefits 🎯 How to save for your goals 💳 Building credit and managing debt 📋 Optimizing your tax strategy 📈 Allocating your investments / assets 🚀 Managing your employee equity 🛟 What kind of/how much insurance to get We of course tailor things for your users, so if there's anything you want to cut or change, we're happy to make those amendments. Are users happy with your service? We were the #1 Personal Finance app on Product Hunt in 2022. What does getting started look like? 1. First, schedule a no-obligation call here: https://calendly.com/uprise-chri... 2. We'll have a conversation to understand your company and its needs, and make sure we're a good solution for you. 3. Then we'll come up with a proposal and run a demonstration for all the stakeholders on your team. 4. Once the format of the integration is agreed-upon, Uprise will work with you on launching it - doing as much of the heavy-lifting for you as possible. We've been able to roll out full integrations with partners in less than two weeks. The version of the integration hosted on our end can take as little as a few days. What integration formats are available? We offer API, iframe, WebView, and hosted by Uprise options. For banks, we're already integrated with the Jack Henry Banno platform and are happy to integrate with your banking system. How long does an integration take? We've been able to roll out full integrations with partners in less than two weeks. The version of the integration hosted on our end can take as little as a few days. Do you work with companies outside the US? This comes up surprisingly often - not just yet, unfortunately! Our system is built around the US financial system, but we're looking to optimize everyone's finances around the world as soon as possible :) Feel free to shoot a note to chris@uprise.us to express interest. What about security? With our backgrounds from Justworks, Robinhood, and Facebook, we’re super serious about security/privacy and follow industry-standard best practices like: - Retaining only as much data as needed and only for as long as is required to provide our services - and allowing anyone to have their data fully deleted anytime by emailing us - Logging any significant events across the platform to ensure only the financial advisor is actioning on or viewing certain data - Employing firewalls, HTTPS, and working with best-in-class providers like Plaid that use bank-level encryption to secure networks, communications, and data - Authenticating over SSL/TLS (Transport Layer Security)