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Deciphering the mobile experience
Rob Woodbridge
This Week in Location Based Marketing #273: In case of emergency call your nearest…WaffleHouse? — The top 10 location based marketing stories of the week
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Rob Woodbridge
We cover lots in episode #273. On the show: Poster in motion for the film Creative Control; Web.com acquired Yodle; Alibaba invests in Groupon with them knowing; Mitsubishi’s mid-air display – it’s like magic; In case of emergency call your nearest WaffleHouse; Walgreens gets deeper into beacons; Kontakt.io raises $5M clams; Foursquare + Delivery.com; Exterion pulling O2 customer data for OOH targeting; Yoose + Telkomsel case study. Our resource is from the Samsung Keynote presentation and features Mark Zuckerberg talking Oculus OS on Samsung Gear.