Product marketing resources
Hey hunters! I'm a marketing guy, mostly content marketing, and all this startup launching buzz is kinda new for me. Guess I should know more about product marketing, like, get a helicopter view and a bit more about everything. Can you share some free resources for this?
Wish you luck with your launches!
Replies
Hi there! I'm not sure if this is what you're looking for... but shameless plug! I just launched a new Product Marketing podcast! "Product Marketing Adventures" is the only PMM show that goes beyond theory and into the real execution of product marketing. Each episode brings in the best of the best in product marketing including PMMs from companies like Reddit, Twilio, Adobe, Slack and more. These amazing PMMs co-host two segments of the show: First, a Case Study Example of their work, breaking down how to replicate it step-by-step. Second, a live Messaging Critique, where we react to real-world messaging (good, bad, and messy) and talk through what works and what doesn’t.
The podcast is on all of the streaming sites. Links for convenience!
Spotify: https://open.spotify.com/show/3ldtXPcOV5FwveKZPyCxU7
Apple: https://podcasts.apple.com/podcast/product-marketing-adventures/id1805498961P.S.
Feel free to connect with me on LinkedIn!