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Drew_Quinn

How to have a successful launch?

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Hi my fellow product hunters, I recently launched my product and I'm seeking advice and tips to increase brand and product awareness. Any guidance you can provide would be greatly appreciated!

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Vladislav Podolyako
Here for the answers
Divine Rivers
@belkins Are you consumer, B2B, or hybrid? As I am in the consumer space I'll talk about that. A succesful launch is all about successful organic and paid acquisition strategies; with a foucs on organic being the best route for non-funded startups imo. Couple of reasons, organic forces you to prove to yourself and your team you have a REAL value proposition, you know it, and can communicate it effectively. Not until you prove this, should you think paid acq will work effectively. As I work in a B2B I would think founders' abilty to sell would be most important here In both instances building something great and absolutely willing it to success is paramount! Lets discuss!
Vladislav Podolyako
@divine_rivers1 b2b pushing all services and products there
André J
Launch in many places before PH. PH is the big pond. Where competition is fierce
Drew_Quinn
@sentry_co can you suggest some other place for launching before attempt PH for the best result :?
Antoni Kozelski
For a successful product launch, my team and I focused on marketing and communication and thinking through the value of the product to customers.⭐️
Drew_Quinn
@antonikozelski what channels that you focus on marketing the most?
Steve Howard
Start with a bang, sure, but it's all about post-launch sustainability. Keep a tight feedback loop with early users, iterate fast, and stay responsive.
Fabian Maume
You will have the option to relaunch after 6 months. You can claim your product hub: https://help.producthunt.com/en/... It will help keep on building an audience on Product hunt