How do you decide which content tasks to automate and which to keep manual?

I'd say there are 3 categories: 1. Fully automate: - Low quality requirements - Low stakes / impact / value - Low impact - Low value - Tedious 2. Human in the loop - Don't require too much creativity - Higher stakes / impact / value - Somewhat repetitive 3. Human first (potentially with AI help) - High stakes / impact / value - Requires creativity - One off tasks

Deciding what to automate vs. keeping manual comes down to balancing efficiency with authenticity. For example, I use tools like Draftly to automate idea generation and streamline repetitive tasks, while reserving the creative and engagement aspects for a personal touch. In our community, we often discuss strategies to strike this balance—if you'd like to dive deeper or share your thoughts, let’s connect!

I usually automate low-stakes, repetitive content like product descriptions or meta tags. For high-value, creative content like blog posts I have a human write the first draft, then use AI to help refine, shorten, and punch it up. Keeps the quality and creativity high while still leveraging AI!

My approach is to automate tasks that are predictable and have clear outcomes.