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Gordana Laskovic

➡️ 5 types of products (people buy)

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The 5 types of products people buy: 1. This solves my pain 2. This connects me to community 3. This makes my life easier 4. This feels luxurious 5. This will make me more money Would you add something else?

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Janet Granger
No, this sums up a lot. And #1 really is solving pain - a have to have vs. nice to have. People want to buy aspirine, not vitamins.
Madeleine Lamou
Great summary! I'd also add fun/entertainment as a separate category, though I guess technically it falls into the first 3.
Angeli Zhao
Amazing sum up! This breaks down what people need v. want