Woohoo! I always wished there were daily playlists rather than having to wait for a Monday for Discover Weekly or wait for a Friday for Release Radar!
I've seen its mobile only? is that correct?
If so, massive bummer. I listen to Spotify mainly on my Mac
@bentossell not a massive problem if you want it now: use your phone to choose the mix and pick your mac from 'devices available' - enjoy daily mix on a mac at work 🎶 🤘
Apparently it's mobile only, which is a bummer for me as most of my music-listening is at work on the computer. When is it coming to the desktop, @flaneur?
@rrhoover I'll let @flaneur talk about the roadmap, but a #protip workaround is to start playing your Daily Mix from mobile and use our Connect feature to keep listening on desktop.
Awesome feature !
Just a question : why did you call these playlists Daily Mix 1,2,3... and did you not give them a genre as name ? I find it difficult to identify the common denominator of each playlist.
@ogustin According to @flaneur interview on fastcompany: "[...] internal user studies showed that naming these lists after genres ("My Daily Hip-Hop Mix," for instance) altered people's expectations and complicated the experience. Instead, successive lists are named as simply as possible: Your Daily Mix 1, Your Daily Mix 2, and so forth." Read the whole thing on: https://www.fastcompany.com/3064...
@lucaslazaro@ogustin@flaneur i'd like to hear a little more reasoning behind this. sure its as "simple" as possible, but its also as meaningless as possible.
@lucaslazaro@flaneur Thanks for your answer. I understand their purpose, but as @gopietz points it out, it is really meaningless (+ you can find the main genre by looking at the artists)
@ogustin@lucaslazaro@gopietz Yes, that's the point ;)
The inside scoop: mix groupings are personalized and unique, and may often fail to adhere strictly to genre (but they capture something else about the relationships between the artists you play a lot). By focusing on what artists are inside, without labels, we found people could point and go "oh, that's my chill mix and this one is my more dance-y vibe", or "that's my 70s and 80s mix", and be happier with the end result. Early in development, we had a user with a mix that was mostly Hip Hop with some R&B and other stuff thrown in -- it was a cool mix, and the user thought it sounded great. But at the time it was named after the primary genre, eg. "Your Hip Hop Mix", and when Prince came on, they were like "this must be an error, Prince isn't hip hop", even though the mix itself was enjoyable.
We're still looking at future ways of getting cleverer with the naming, but that's how we landed on something deliberately neutral for now.
@flaneur@ogustin@lucaslazaro thanks for the honest explanation! these smart machine learning algorithms can group by something we dont even have words for :)
@flaneur would love to also read a technical write-up on the how you guys are doing this!
> Discover Weekly reached 40 million listeners (more than all Apple Music and Tidal subscribers combined) and generated 5 billion streams on Spotify
That's an impressive stat!
Great job @eldsjal@hoydbreton@flaneur and the Spotify Team. DailyMix is awesome 🔥 !! I am currently listening 🎧 to my Daily Mixes and it works really well. Every new Spotify feature is always a pleasure to use.
I discover so many great songs thanks to Spotify and I am sure I am not the only one 😉 . That's a reason why I am on Spotify Premium.
But I have a question, why don't you make some features Premium-only to attract more paid subscribers ? Just a thought :)
Spotify's mobile-first/-only/-centric approach is quite frustrating! I always find the fact you can only 'cast' from mobile really annoying. Either way, the weekly mixes are great, so looking forward to this being available on desktop too!
Hey Matthew,
is it correct that all 4 Daily Mixes will each have their own style of music? Your decision against genre-based playlists sounds understandable, but isn't the "1, 2, 3, 4" naming convention about as meaningless as it gets? Did you try to find patterns in the specific playlists and have them point to moods like "happy", "motivated" or "focused"?
Big thanks from my side! I always preferred Deezers "Flow" solution in comparison to your weekly mix. So this is huge to me. If you want to complete my wish list please make the music-control-bar draggable like it is with the Google Play Music app. This frustrates me so much. (Android)
As someone who loves to listen to my Songs library on Shuffle, this makes Spotify 100% better. I get basically the same result, but within one of six cohesive "vibes", plus discoverability built-in. This is seriously amazing for me.
I do have a question for @flaneur though: When I 🚫 a song, does this signal Spotify that I don't want that song on the specific mix I'm listening right now, or that I don't like the song overall and I don't want it anywhere near any of my mixes? Thanks!
Tbh I was pretty happy just getting the one Discover Weekly playlist on Mondays, it's always a nice start to the week! I would normally spend the rest of the week re-listening to it or investigating the artists in the playlist.
Having said that, Discover Weekly's are by far the best playlists I listen to, so getting a new one every day can't really be a bad thing!
Great move! It's getting harder and harder to build independent playlist brands on Spotify though - good for users probably, not ideal for those who are late to the game. Perhaps even more for the majors, deeply invested already?
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