Dan Schlung

On a scale of zero to Beyonce, rate my landing page

Hey all. I'm launching soon & put together a pretty basic landing page. I would love constructive criticism on improvements I should make.


Here's what a few friendlies have shared with me so far.

  1. More use of css animations, to make elements pop and feel more interactive

  2. Social proof. (We're prioritizing this & will add soon!)

  3. Less color, more white (this makes me sad, but if its the right thing to do...)

  4. Mixed reactions the use of slideshow, versus breaking this out into something more scrollable.

  5. My wife didn't like that there's a video on the top and told me I'm making a weird face in it anyway. (I mean, my face is just weird by nature, geesh!)

I would love to know if you agree/disagree, and especially what other advice you have for us!


TYSM!

Dan

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diana

I love the voice of your copy. Unserious, light-hearted, fun. It counterbalances the stress of job hunting.

It took me about 4 minutes to understand what the product is.


Here's my assumptions so far:

  • It is a job openings repo that pulls from multiple data sources

  • After taking in user-submitted information (extracted from a CV or manually), it will generate scores and recommendations for fit

  • It will also make recommendations on how to improve my CV and even generate my own

  • Tracking the status of applications is still done by the user. Unless there's some integration with platforms like jobvite or my own inbox to detect this.

The landing page itself is visually unique. Palette is distinct, scrollable height is at a sweet spot. Logo is reminiscent of TikTok. Again, I like the more casual consumer-friendly take on aesthetics.


The only concern I'd have is around business model. Your core demographic would be folks applying to massive amounts of roles. They might be tight on money and not open to yet another subscription service. I wonder if there are other revenue avenues to explore. Integrations available for hiring companies to provide top candidates in your pool. Or insights as to which version of their job postings got the most qualified appliants.

Dan Schlung

@anaid This is such amazing and helpful feedback. And ngl, pretty encouraging at a point where I needed it, so thank you so much for taking time to put this together.


I really appreciate the outline of your assumptions, that's super insightful and flags a couple things i need to work on. Namely:

  • I'm not integrated with a job repo yet. I would 100% like to get there and am thinking through some strategies on this (not sure i have the bandwidth to maintain scraping a bajillion company sites, and not super happy with the apis I've tested so far)

  • Right now, you can capture job data through a chrome extension. So if you're on LinkedIn and see a job you're interested in, when you open the extension, it will pull in key details (company, job description, salary, etc), save it to your board in Difr & and kick off the analysis & reccos in-app.

  • Status tracking is manual at the moment👎🏼. But we're working on an email integration that I hope to ship soon-ish

Regarding the business model, it funny i was just (literally like15 minutes ago) talking about this with a with a friend who is/was a very successful founder about some ideas for addressing this issue, so super relevant advice!


Thanks again! Dan

Dan Schlung

@anaid also, I saw your profile asked for sci-fi reccos.


Have you ever read the Spin trilogy by Robert Charles Wilson? One day the stars disappear, and the series follows humanity through the generations that follow. Its hard sci-fi that does a really great job with character development and it's easy to feel invested in them (they don't feel like they are just there as conduits for the author to opine on physics lessons).


The first book is a masterpiece 10/10. no notes.. I think it won a hugo? 2nd book starts out like "hmm, did we really need this second story?" and takes a bit to get hooked, but the last half starts to get really good, so its worth it. The 3rd is just wild in its scope & it ends on a sad but beautiful note and definitely worth getting through the 2nd in the series.


Check it out if you haven't. You'd definitely like it if you enjoy 3 body problem or anything from greg bear, arthur c. clark or philip k. dick, etc.

diana

@dan_difr Haven't read, but it sounds right up my alley.


Sci-fi is so cursed with the awful sequel and redeeming follow up. The phenomenon needs to be studied.


Thanks for the recco!

diana

@dan_difr 

  • Good call waiting on scraping til the very end. These job posting sites make it very difficult so they can safeguard their data. The play would be to do everything but, and get LinkedIn to acquire you. :)

  • Chrome Extension is a clever way to do this. Maybe a non-extension way for those adverse to to Chrome or using public devices would be to import job listing based on URL.

Best of luck!

Dan Schlung

@anaid yeah there's a manual way to do it in-app too :)