Karl Mechkin

Looking for feedback on our project's website and app

5
Hello everyone! We are preparing to make some changes to our website https://greenwedge.eco/ and would like to get some external feedback on what could be improved, including general and mobile experience. We plan to rewrite and reorganize texts, add and clarify information about our planting principles and methods, and move some things to the new FAQ section. However, I’m not sure what should stay on the main page, and what to move to the FAQ. Maybe we also should add an About us section with our origin story and what is behind the whole idea? As our project develops, we plan to add a blog, a map of our plant sites, and global stats on our impact. Let me know what you think, and what we should improve :)

Add a comment

Replies
Best
Dan Gower
@karl_mechkin the site looks great! My only suggestion would be to put the “why it matters” section higher up. I think it’s normally good to lead with the problem before getting into how the solution works. This just my opinion, though!
Karl Mechkin

@dan_gower Thank you for the suggestion. I'm also thinking about rewriting that section and try to make it more personal for people.

Emmerita Ambata
Hi there! Green Wedge sounds super useful. I’m keen to see its impact as it grows. 😃 I checked out the site on desktop. I absolutely love the emission estimator. It shows the impact of your solution rather than just telling (which is always best) and is a great way to engage visitors. There are a couple of UI tweaks you could make to improve the experience like: - Adding images related to your brand (this would be great at the how it works section) - Using different fonts that’d make the text pop - Cutting down on the paragraphs of text under ‘why climate action matters’, ‘emissions capita’, ‘how much C02 could a tree recapture’, ‘why plant trees’, ‘greenwashing’ & ‘what green wedge means’. You want your landing page to be scannable and for visitors to get the gist of your solution to their pain points. So it’d be best to extract key points from those sections and present them in a scannable way then have the more detail explanations in your blog section. Hope this helps!
Karl Mechkin

@emmerita_ambata Thank you for your suggestions! What amount of text would you recommend for the landing page? I'm working on reducing it and moving some of that to the new FAQ section, but also don't want to make it too short.

Emmerita Ambata
@karl_mechkin Between 50-150 words would be best and try to use bullet points or short paragraphs for readability. I’d suggest what @dan_gower said then move the ‘Emissions per capita’, ‘how much C02’, ‘why plant trees’, ‘how could greenwashing’, & ‘what green wedge means’ sections to the FAQ section (you can still keep this section on the landing page though instead of moving it to another page)