Feedback Request: Is our 140s Launch Video Clear? (Launching Migma.ai Wed!)
Hey PH Fam! đź‘‹
We're gearing up to launch Migma.ai this Wednesday and just put together a quick video (~140 seconds) explaining what we do.
Before the big day, we'd be super grateful for your honest feedback, specifically on clarity:
▶️ Watch the video here: @https://youtu.be/HjEsZcQJkyk
Context: Migma.ai is an AI platform designed to help businesses create professional, on-brand emails in seconds, cutting down the usual time, cost, and hassle involved with designers, developers, and clunky tools.
Our main questions for you:
After watching, is it clear what problem Migma solves and what the core product does?
Is the pacing okay, or does any part feel rushed or too slow?
Were there any specific features mentioned (like brand import, web search, image editing, Figma/Mailchimp integration) that felt confusing or unclear?
Any general suggestions on how we could make the message clearer?
We're a tiny team (just two brothers!) and have been deep in development, so fresh eyes are invaluable right now.
Thanks so much in advance for taking a minute to look – really appreciate any feedback you can offer! 🙏
See you Wednesday for the launch!
Adam
Replies
it definitely communicates the message effectively. The intro grabs attention quickly, and the rest of the video flows smoothly
@stephane_thrasher Really appreciate your feedback, I was so confused.
Product Hunt
Clear value prop + minute and a half feels like the right length. As you very well know, emails are a special type of hell due to rendering and sending quirks. Who is your target audience? Is it
Users who are thinking about starting their first email campaign?
Users who are pretty knowledgable about email campaigns and want better tools?
If it's the first category, you should spend 15-30 seconds describing why email design is different from general design.
@mikekerzhner You've absolutely hit on a key point regarding the unique challenges of email rendering, it's precisely that "special type of hell" we're aiming to solve.
Regarding the target audience, our primary focus is currently on users who are knowledgeable about email campaigns but are frustrated with existing tools and want a faster, more efficient, AI-driven way to create high-quality, on-brand emails.
However, we've also found Migma significantly lowers the barrier for those just starting out, as the AI handles much of the complexity.
That's excellent feedback about spending time explaining why email design is different. While this first video focused more on the 'what' Migma does, we absolutely agree on the importance of that context.
We'll definitely incorporate a segment highlighting those specific rendering/sending quirks and how Migma addresses them in our next video iteration. It's crucial context for underscoring the value Migma provides over generic design tools.