Kevin William David

Playmaker - Cursor for Vibe Marketing

Playmaker is your AI-powered vibe marketing sidekick for GTM success. Using just your work email, it analyzes your product, market, expert-led content, and competitors to deliver sharp, deep-researched growth plays. No fluff, just strategy that scales.

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Anirudh Madhavan

Hey Product Hunt fam! 👋

I'm super excited to introduce you to Playmaker an AI copilot designed specifically for GTM teams and founders looking to level up their growth game. If you've ever wished you could turn vague ideas into structured, actionable, and repeatable marketing campaigns with minimal effort, Playmaker was built exactly for you.

Think about it as vibe coding but for marketing. Instead of staring at blank docs or fumbling with cookie-cutter playbooks, Playmaker leverages powerful multi-model deep research (think GPT, Mistral, and DeepSeek combined) to generate tailored campaign ideas, recommended tool stacks, and clear success metrics all from just your business email domain.

Why did I build Playmaker? After helping multiple startups to achieve their 0-1 and 1-100 growth, I realized GTM shouldn't be so chaotic, overwhelming, or repetitive especially in the early days. Marketing and growth should feel smooth, intentional, and “fun”.

Playmaker aims to bring clarity and ease to your growth motions, so you can automate, execute, and maybe even reclaim your Fridays.

We're still early, constantly improving, and eager for your thoughts. 🙌

I'd love for you to give Playmaker a spin, and please let me know what you think!

Thanks so much. Looking forward to chatting with everyone!

KIRAN

@anirudh_madhavan It’s mad innovative.

Aleksandr Heinlaid

@anirudh_madhavan Playmaker turbocharges vibe marketing with a smart cursor interface – neat concept. Supported it. Congrats on launch – I'm launching my product today too, feel free to check it out.

Anirudh Madhavan

@aleksandr_heinlaid awesome. thanks for the support. paying it forward right away.

Aleksandr Heinlaid

@anirudh_madhavan wellcome to "draw on screen" :)

Anirudh Madhavan
@kiran29 thanks a lot!!
Kalala Bhavesh

Congrats on the launch, team! Playmaker sounds like a total game-changer for GTM teams — love the idea of making marketing and growth all the more "fun". Excited to see how it helps founders and other users scale!

Anirudh Madhavan
@kalala_bhavesh thank you for the kind words
Andrian Dsouza

This looks super promising! Love the idea of turning “vibe coding” into structured GTM strategies—feels like a big unlock for early-stage teams drowning in chaos. The multi-model research angle is also a smart move. Just signed up to give it a spin—excited to see how Playmaker can streamline campaign planning.

Anirudh Madhavan
@andrian_dsouza thank you Broo 🙏
Matteo Tittarelli

Go team! Love the fact that you get play suggestions by just adding your URL. Some feedback:
- Tools suggestions for each play are a bit outdated, I recommend fetching more recent/modern ones (eg. June vs. Tableau)
- It'd be cool to see the creator source of the play
- And get suggestions as to why this is good for you

Anirudh Madhavan

@matteo_titta thanks for the kind words and this awesome feedback 🫡

Sahith

Congrats on the launch team. I wish there was a way to add a business website to start making plays than being on Email ID domain. Cause in my case my product website is not the same domain as my email ID.

Anirudh Madhavan

@sahithkrishna_an ah! I can do something backdoor for you.

At the moment, even if it's a simple redirect from your email domain to a product domain would work. Since the data is deeply researched, we want to verify the authenticity before the main agent spins off.

Sathishsharma R

Watching this come alive has been surreal.

We built it so founders don’t have to start their GTM from scratch every time.

Would love your thoughts if you give it a spin! 🙌

Siddarth Jain
Good one. Tried it and gives interesting opinion, can imagine the value if a copilot experience comes along. Once a product starts to just gain traction, managing the mental model of Gtm strategy in the head is too complex. definitely see how this brings some order to the chaos. Have too much on the table currently myself to plan and organise it on a platform though. Hopefully will try it someday
Anirudh Madhavan

@sidphoenix thanks for the feedback. cant wait 🫰

Gianmaria Caltagirone

Playmaker 3 squarely targets the gap between strategy decks and hands-on growth execution—turning web pages into actionable GTM plays in minutes. 🙏

A few ideas that popped up while exploring:

  • The “Submit URL to Knowledge Base” step is slick; a bulk import (CSV or full sitemap) would make deep site audits painless.

  • A “confidence meter” beside each PowerPlay—calculated from traffic or TAM data—could help teams rank experiments faster.

  • Built-in GA4 / Amplitude hooks would let us validate wins without juggling spreadsheets.

Plenty of runway here; watching for the day Playmaker becomes one of the best launchpad for every GTM sprint. 🚀

@gianmaria_caltagirone These are lovely ideas.
We are internally testing Submit to KB which will be released with power plays.
Confidence meter: Yes, this is in the works. We initially had it, but user testing revealed some confusion. so replaced it with just tags for now.
Amplitude/GA4 : Excellent suggestion. I have added it to the backlog. Would love to get your feedback when we have some of these integrated.

Aditi Sinha

Been following this project for a while. it’s built by folks who get the chaos of early-stage GTM. This is like having a expert in your pocket. Highly recommend giving it a spin.Great work team :)

Anirudh Madhavan

@aditi_sinha1 thank you so much 🫡

Nafees S

A really good co-pilot must try

Anirudh Madhavan
@nafees_s thank you 🙏
Hasan Toor ✪

Congrats on the launch team

Anirudh Madhavan

@hasatoor thanks ❤️

Ashwin Krishnan P C

This looks awesome👍can't wait to try

Suhas Motwani
Congrats on the launch folks! Excited to see this go into motion ❤️

@suhasmotwani Thanks Suhas. I hope this can help a lot of founders you know embarking on their cross border GTM journey.

Abijith L

Super interesting idea! Marketing is key for any product’s success.

Thejus

this is really amazing!! It's actually like a perplexity for GTM. Just checked out the product, UI looks clean, and it just gave me plays to execute within 5 mins. It would be even better if I could export these plays into my tool stack(Chatgpt or Claude)

Manoah Johnson

The product looks dope and incorporating this tool for the GTM teams and founders would be crisp and sleek to get marketing related systems done in a efficient manner. Kudos to the team and I wish them the best of luck for their success in the coming future.

Anirudh Madhavan
@manoah_johnson thanks for this and taking us for a spin :)
Farrukh Anwaar

Looks like the perfect GTM companion. We just launched Mukh.1 too - AI agents to automate everyday work. Feel free to check it out!

Shweta Naruka

Playmaker 🚀 — No fluff, just pure, actionable GTM strategies.

Anirudh Madhavan

@shweta_naruka the OG design brains behind Playmaker

Hello Everyone,
Special shoutout to all the founders and fellow makers here. Building Playmaker is just the start of a journey which started with a single pain point:

💥 Why does figuring out your GTM feel harder than building the actual product?

We watched brilliant teams stall not because their product was bad, but because growth felt like guesswork and rote grind. One thing that I found common in successful products ? They don't gamble their way to GTM, they find their unique segments, and wedges to outpace their market - Their GTM Alpha.

🎮 What if figuring out your GTM strategy felt more like playing a game... and less like stitching together 10 spreadsheets, 4 Slack threads, and a half-written Notion doc at 11PM? Come play. Break things. Tell us how to make it better.
(Your upvotes are our 1-ups. Your comments will give us energy to keep going.)