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p/marketing-calculator-for-ecommerce
Tool in Coda to calculate 20+ marketing metrics in ecommerce
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Dmitry Nekrasov
Marketing calculator for ecommerce — Tool in Coda to calculate 20+ marketing metrics in ecommerce
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How you can use it: 1) You can set your current state of metrics; 2) Then you can change some of metrics and see impact to Sales and Profit. It can help you to define right KPI's and goals in your marketing efforts to maximize outcomes.
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Dmitry Nekrasov
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Hi guys! We often meet e-commerce marketers and leaders who don't know very well how some marketing metrics impact on others. Because of this teams may define incorrect KPI's and OKR's. So we decided to create a tool in Coda where you can set your current state of metrics. Then you can change some of metrics and see impact to Sales and Profit. It can help you to define right KPI's and goals in your marketing efforts to maximize outcomes. Hope it will be useful for you