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Magic Leap One — Super stealthy AR startup reveals its first product
Magic Leap Creator Edition is the first product revealed from the super stealthy AR startup. The Creator Edition includes a headset, lightpack, and control.
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@rrhoover I think this is actually going to be a big leap forward. Followed since its birth, I've found many "philosophical" aspects that Rony is taking care of, matching my thoughts regarding how this kind of things should be done, that he's breaking my quite hard barriers.
Plus, I like the website :) And the "Platform Features" section is poetry coming from another world.
$2B in funding, and $0 went toward design. I get there’s got to be some hardware considerations, but $2B and then this...? Please don’t get me wrong, I love the purpose, but I will never wear these, even in private.
@rueter I think that's a bit harsh. They look outlandish for sure, but it must be an incredible technical challenge to get all of that tech into something that can fit on a set of goggles.
For what it's worth, according to LinkedIn they have more than 100 people in design & arts roles.
@jrwallenberg $2,000,000,000 and they’ve essentially arrived at what Oakley did with the Overthetop glasses back in the early 2000s as far as design is concerned.
@rueter Agree that $2bn is a huge sum that raises expectations. And agree that they're not what I'd call pretty, cool, sexy, or whatever. But if they got to where Oakley landed in the early 2000s while at the same time fitting all of this new technology in there, I'd still call that pretty impressive.
@jrwallenberg a large team does not mean that they deliver results. The design team of Jony Ive at the most valuable company in the world consists of a mere 30 people.
What‘s more, as soon as tech requires me to put something on my face, it‘s a necessity that it looks outlandishly good, not just outlandish.
"Product is continually advancing and may be different at time of shipment"
I hope the difference will be this:
not this:
not this:
@rohachova_o why is this girl using her laptop while looking at the wall? 🤔
I love the AR but the product looks super nerdy - I guess the idea isn't mass adoption - YET? Still, certainly heading into the right direction.
I was becoming excited about this product until I saw it is being made in Florida. Nothing good comes out of Florida.
I love how product demo videos never have real world uses displayed.
How does she happen to have a 3D Everest presentation that fits on a flat surface? What version of PowerPoint is that?
And now let’s shop for shoes while the jellyfish fly above my head. That’s what I normally do on a daily basis.
Looks awesome, but they need a demo that’s grounded in reality. Show something that makes my life easier and better. Otherwise this is a solution in search for a problem.
It’s got a steampunk look going on. It’s a bit jarring to be honest. I don’t know whether to like it or hate it. If the AR is solid, great - but this could be a bigger product design fail than Google Glass.
@eric_miller right. Google glass looked a lot more like something you could actually wear. This just looks ridiculous. "Ridiculous Rift"
Someone had to say can we make our own Google glasses II even worse than the originals? Sure, we got Google’s CEO in the Board, I can assure you we will have in no time our own Glassholes Too!
$2B in funding is insane. Would be interested to hear how they did their market research and validated this? Or is this the mother of all moon shots?
The AR aspect looks beautiful but they don't seem to have cracked the aesthetics of the wearable itself.
And unlike Glass or Spectacles, this get up is so innocuous, even with the tethered colostomy bag. No one will block you from entering a trade show or put their arm across their tits, no, that wont happen at all.
While it, doesn't look like always-wear-on device (bad news), I believe image quality is much better than what we have now (possible good news).
Until AR is integrated into the same type of your normal glasses you wear daily, that can blend in without much notice, it will always struggle to take off.
Pros:AR is the future. Anybody pushing it further is great.
Cons:I really don't want to walk around looking like a blind Radar from Mash with a catheter on my hip holding a remote control.
This is not it (whatever it is). AR is the future but it doesn’t appear Magic Leap will help us get there anytime soon.
Lotta comments on the actual design, but I gotta say I'm a fan of it. Doesn't anyone else wanna feel like Star Lord?
If this thing is around $400 I'm going to buy one.
As a developer, it would be awesome if I could do things like access documentation on an AR screen while working on my code. I wonder how easy it will be to build these types of "everyday" applications.
I play games, but as a developer and business person, games won't be my number one use. Adding contextual data to what I'm doing is what I'm after.
Pros:AR will change the way we interact with the world. Hands-free is the way to go.
Cons:How easy will it be to build apps on top of it?
Hey Robert - last year I sat in at a talk with the CEO of Magic Leap. Price came up as a topic. He hinted at the price being $1,000+, alongside widely owned premium consumer electronics like a Mac.
I believe the price point is going to be prohibitive. Especially since, unlike an over priced smartphone, it's unlikely there will be public financing available. As for now, if utility, price, and style compare to that of Google Glass, it may be a difficult road ahead.
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