@chrismessina Distribution + context.
Afaik Paper isn't trying to be a distribution platform (I could be wrong but that's my understanding at least). Notes is hooked into Facebook, which is great except when it's not. For a lot of people Facebook = definitely not professional context. This tends to be less true (but still pretty true) for tech folks.
Distribution is really valuable to authors and context is really valuable to readers.
@evansolomon fair points. I echo what @rui said then: LinkedIn should just move to a Follow model and take a page from Medium and use your Twitter graph to flesh out your network.
@chrismessina@rui Having worked on Medium previously, I'll say that twitter graph imports may not work as well in practice as it seems to people with active twitter networks. For people active on twitter it would probably add value, but for everyone else it can actually be pretty unpleasant and confusing.
Following in general exists on LinkedIn already.
@bentossell I'll let @xwnzhang answer about design inspiration.
There were quite a few pain points! The biggest:
First, the old editor was showing signs of age: embedding (increasingly important these days) and text formatting were fairly brittle. It wasn't clear how we could build further on top of that. So the team opted to start over and work with https://quilljs.com so we could have a new foundation for our publishing platform. Most of what you see today is like-for-like in terms of features. But we have lots more we want to do (and that will be much easier now).
Second, a few months ago we launched the new cleaner, focused, reading UI on LinkedIn. This launch is a much-anticipated sister to that -- a full WYSIWYG experience without the standard LinkedIn menus etc. distracting from your writing.
@bentossell Yup! The third sibling! We're in the middle of launching a full native reading experience inside the LinkedIn app. Should be available to everybody in the next few weeks.
Hi @bentossell, I'm the design lead on this project. Here are some of the rationales behind the redesign. Please feel free to let me know if you have any other question.
Zen mode gives members a clean, focused, and distraction free writing environment. Removed all the unnecessary elements on the page, even the Linkedin global nav bar.
Full width gives the full canvas back to our members to show their knowledge and ideas. LinkedIn truely steps back and gives members the full space, control, and sense of ownership of their articles.
WYSIWYG tool (what you see is what you get) pairs with the recently launched reading experience, to help members build confidence when they write, and before they publish.
Anchored toolbar provides easy access to the editing tools at your hand, but keep it out of your way at the same time. It is a pattern our members are familiar and comfortable with. It is always there by their hand, accessible but not in the way. Also the tool bar is acting like a nice reminder of the things they can do on the page.
Enhanced rich media embeds flow guides members to easily add rich and engaging content into their articles to support or enhance their ideas.
A new author hub brings members drafts, posts & access to stats all in one place. Reduced the friction of finding your stuff on LinkedIn.
Customization before publishing gives member the control at the pre-publishing flow, to #tag and to customize the message to tell their network what their article is about.
A good foundation that opens up the potential. The new design is a good foundation that we can keep drawing on. Gives us the opportunity to scale the platform to help our members creating richer and more engaging content in the future.
I love what LinkedIn is doing for content, but I have a few problems with the structure it has. I wish I could have followers on my profile instead of connections. I feel connections are an endorsement of the other person or that I know them personally, when in reality, I don't. Every time I enter LinkedIn, I have 200-300 invitations to connect.
I understand the user can opt to follow you, but most people want to "connect." So I am using my Facebook page (http://facebook.com/ruidelgado), Medium and blog to distribute the content instead. Is this going to change anytime soon?
@rui Hi Rui -- Will jump in. Thanks for this feedback. Totally feel this pain and agree. Its something we are thinking through now -- IE -- what is the best way to solve. Based on what you say, I'd imagine you're thinking of the ability for you to control whether your page has connect or follow. (vs we show connect and follow both on page all the time). Would love any added feedback here -- will hit you direct and would love to speak live on it if you are game. thanks again.
That's really good to see. I love LinkedIn but it's user experience sucks a lot. If this update shows what is coming next for LinkedIn as a whole, it will be a great future :D
As a fairly active user, I'm a big fan. The old design was quite difficult to use...a bit outdated, so to speak. But this is super well done. Congrats, guys.
@andrewett Thanks for the awesome feedback. Glad you are liking the new experience. Appreciate your use of ellipsis, completely spot on that it was a bit difficult to use.
Be on the lookout for added features, and if you haven't seen the article outlining how it was built, checkout (shameless plug): https://www.linkedin.com/pulse/s...
The redesign will surely make me want to use LinkedIn again. This is great. Thank you. ( Really hoping you guys get to redesign the entire website experience now :) )
@pdavies@jbirk Actually the right words to describe the work are: beautiful design & simplicity. You have achieved to create a simple distraction-free editor, which could contribute a lot to a better thinking in the creation of the content in the platform. The long-term results? Better posts, better comments, better discussions and more thought leaders to come (I´m working hard to become in one :) ).
Anyway, here are my recommendations:
1. Why not to inform to the user right there when she/he uploads a new picture for the post which would be the optimal size for that picture? It could be helpful for new users to take all the benefits LinkedIn´s Publishing platforms provides
2. BTW, congratulations for the support for IPv6 and for the A grade in SSLLabs´s. Great work: https://www.ssllabs.com/ssltest/...https://securityheaders.io/?q=ht...
My recommendations here? Please use Content Security Policy for the platform. This security header provides an amazing way to protect users, so keep a deep eye on it. BTW, I encourage you to read one of the last research articles from Google about CSP:
https://research.google.com/pubs...@dejno@evansolomon@_nehajain Thoughts?
These incremental improvements are good but there is still a lot desired from LinkedIn. 1) Better recommendation engine for feed 2) If you provide a way to export profile , please improve the layout and give few themes to choose. PDF looks pretty dull. No one can send it to anyone else because of monolithic design. 3) Improve monetisation strategy. Not sure how many people will upgrade to see how they rank in terms of profile views 4) consider building your own ad platform, google is not a long term solution. Think- FB and Twitter. 5) people's recent activity is still not visible on web 6) a lot of features, e.g. groups are hidden and need to be redesigned to increase engagements. There are pages for academic institutions but what users should do with them ? 7) there plenty of issues such as- I get system generated messages if someone accepts my connection req.
I wish Linked In would stay as top destination for all type of professional interactions for another decade. I am sad to see the lack of agility in doing experimentation around product experiences/features.
Looks really good! Obviously, embedding rich media was a pain point in older version of the publisher. Now that you've added it, I am going to see how the new editor makes me feel. Thank you fellas for improving upon the previous one. Great work.
And congratulations. - Ajay Prasad
VC Puzzle