Berit Hoffmann

Korl - AI presentations. From your data. For each customer.

Korl uses AI to help CS and account teams surface unrealized product value to each customer. It turns data from tools like Jira, Docs, Figma, and Salesforce into tailored, customer-ready presentations and messages for roadmap, QBR, and renewal conversations.

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Berit Hoffmann

🚀 Hey Product Hunt! I'm Berit, co-founder of Korl 👋

We built Korl because we kept hearing the same frustrations from customer-facing teams:
🔴 “Product teams are too focused on features and function, not enough on value.”
🔴 “The gap is in the relevancy of the communication.”
🔴 “How do I focus on the 2 or 3 things that matter to this customer – without spending hours customizing the slides?”

As product builders ourselves, this pained us! At prior roles – even at a sophisticated company like Google – it was always a difficult, manual process translating siloed data into consumable, high-impact presentations for QBRs, roadmap updates, and renewals.

When slides did exist, they were generic, easy for customers to ignore, and quickly out of date.

The difficult reality is most customers never actually realize your product’s full value, leading to avoidable churn and missed growth opportunities.

Korl uses AI to change that.
Our purpose-built agents learn from your data in tools like Jira, Salesforce, Docs, and Figma. Leveraging that deep product and customer context, Korl generates tailored, customer-ready content instantly for roadmap, QBR, and renewal conversations.

A few things we’re especially excited about:
✅ Personalized presentations and talk tracks – generated in seconds with ✨ AI
✅ Per-customer feature recommendations tied to each account’s goals
✅ Proactive delivery via the tools you already use (slides, email, Slack)

Korl empowers CS and Account teams to tie their product’s capabilities to real customer value at scale – so you treat every customer as your most strategic.

We’d love your thoughts, feedback, and questions. Thanks for checking us out and supporting the launch! 🙏



💬 Drop us a comment if:
• You’ve felt the pain of creating these presentations manually
• You want to try Korl for your team
• Or just want to say hi, we’re here all day!

Kirill Zverev

@berit_hoffmann congrats on the launch! Data to slides is for sure a huge bottleneck for many teams, even outside Product or RevOps. About time someone took a swing at that!

Berit Hoffmann
@krillbill thanks! Agree there's broad applications once we nail this initial target. We're excited about the scale of this problem!
Suryansh Tiwari

Incredible work, Berit and team!

Korl hits a major gap I’ve seen firsthand—CS and product teams often struggle to tailor communication at scale. The ability to turn raw data from tools like Jira, Salesforce, and Figma into customer-ready, value-driven presentations is a game-changer.

Berit Hoffmann

@suryansh_tiwari2 Definitely a major gap I've experienced as well... at both high-growth startups and even big tech companies like Google!

Jane Philippova
Great use case! I'm not creating these decks myself, so it's not my personal pain, but, as a marketer, I can clearly see the value for sales and customer success teams.
Berit Hoffmann

@janeph Thanks Jane! Feel free to check us out if/when you ever get pulled back into make decks, as we know it can get painful quickly!

Nikitha Jayaram

@ryanbrownlow This is super helpful for marketers like me

Ryan Brownlow

@nikitha_j_prabhu Thank you! I'm glad to hear it resonates with you.

Hasan İzmir

Congrats on the launch, Berit and team!

Korl feels like a game-changer. 🚀

Sahith

I can see a great fit in enterprise space. good luck!

Lakshya Singh
Launching soon!

This is 🔥 @berit_hoffmann . Turning messy data into value-driven decks is a nightmare. Korl looks like a real unlock for CS teams. Congrats on the launch!

Berit Hoffmann

@lakshya_singh Thanks so much, glad to hear the problem we're tackling resonates!

Jason G
looks really interesting!
Sumeet Pannu

@jgong Thanks so much, Jason! Looking forward to having everyone give it a go!

Rajiv Ayyangar

I found this video walkthrough from @berit_hoffmann really compelling - https://youtu.be/86teFhNTqww?si=Dok3w0_vw5bwIgsn

How much prompting or editing does it typically take to get the content to be accurate?

Berit Hoffmann

@rajiv_ayyangar Thanks so much! Great question. One of the thing that differentiates Korl from existing AI presentation tools is we ground our content in deep understanding of a company's existing data – from sources like Jira, Salesforce, Figma, etc. And we've built proprietary agentic AI workflows to really make sense of the data, fill in gaps where information is missing, perform direct field mappings/sync where there is a clear ground truth source, etc.

All of this means we're able to generate content that is highly accurate right out of the gate, so the additional prompting or editing is minimal. We also support creating custom templates, so if there is additional custom content you want to add, you can do it once at the template level and then re-use every time Korl generates an updated, company-specific version of the deck.

Jun Shen

Time-saving for deck creation—very promising! 👍

Eric Yang

@berit_hoffmann Huge congrats on the launch! 🎉 Love the concept of turning existing data into actionable customer insights. Wishing the Korl team the best of luck on Product Hunt and beyond!

Berit Hoffmann
@eric_epsilla thanks so much!
Max Cameron

This is awesome. I've definitely struggled in the past to pull together clear, value-focused updates for QBRs and renewals... digging through Jira, slides, random docs... it’s a mess. Love that Korl is solving this with AI. Huge time-saver and super useful for CS and AM teams. Excited to try it out!

Berit Hoffmann
@maxcameron thanks so much for the feedback, we're excited to have you check it out!
Sumeet Pannu

Back when I was in Engineering at Google Maps, an Account Manager came to me desperate. He needed one small feature for a massive deal – telling drivers how long it would actually take to reach customers in huge, complex buildings. Security, labyrinthine corridors, 30+ extra minutes. It was the deal clincher.

My response? A polite "no."

Why???

Because we had already launched that feature SIX MONTHS AGO.

Talk about value lost in translation. 🤦‍♂️

Product built, problems solved, but the message never made it to the front lines, much less the customer.

That's why we built Korl.

Velalagan M
Launching soon!
Great solution, congratulations on the launch!
Aleksandr Heinlaid

upvoted! really like how it turns all that scattered product + customer data into presentations. super helpful for CS teams. love that it handles the visualization part - way faster than opening Jupyter and fiddling with seaborn just to make a simple chart. great idea!

Aleksandr Heinlaid

fun seeing other launches today — same here :)

Abhishek Singh

Congrats @Berit and team! 🎉 I’ve felt that “translate siloed data into meaningful, per‑customer stories” pain firsthand leading product at multiple organizations I have worked. Korl’s agent‑driven decks look like a huge time‑saver for CS / AM teams—and a nudge for product to keep the value narrative front‑and‑center.

I’m tackling the same root problem from the product‑ops side with Oppla (https://oppla.ai)—an Agentic AI for Product Teams as a copilot that turns live usage signals into the next‑best build decision. Would love to swap notes on data models, agent design, or just cheer each other on. Great launch! 🚀

Igor Merkushov

Very promising product! Have you thought about adding other languages?

Vishal Bansal

Life Saver Product

Esther Chidinma

Fantastic job, Berit and the Korl team!

Ali Aldjaei

It looks really solid. I meet with alot of founders that share similar frustration. We're doing alot of conferences recently and it's a pain to get updates announced and incorporated in to a set of actual values while being on the road.