Innovation Thinking Methods is a handbook for "10x better innovation" (or "step-function better" innovation) - people tend to think that's complicated to do, but it can be done by anyone, in any company, using very simple disciplines of thought, to get product teams thinking like a product visionary.
The framework of thinking can be applied in all aspects of a company - from the product itself to the way they do marketing, their pricing models, the way they handle/solve challenges, etc
More entrepreneurs and inventors need to focus away from safe and incremental solutions, and towards bold and transformative ones. This book has a concrete practical framework through which those step function solutions can be found
Think Like Elon! 🙌
FYI, I was given a pre-release copy and loved it and the e-book is half off today on Amazon so you can love it too
@CoffeeAndOsama what made you want to work on this and what's the next thing/industry where we will see 10x innovation?
@helloduane Love how we're kickoff off this discussion.
Great question on which industries we'll see 10x innovation in. I guess the answer is wherever entrepreneurs choose to make them. We're seeing things in VR / AR / Space / Robotics that constitutes "10x better" but we're not seeing enough of it in other areas.
Most interesting to me are the markets where we aren't even trying as such. Technically, everything from education to healthcare to agriculture to socio-economics is open to technology that enables 10x betterness. Just a matter of finding those opportunities.
Question for you: Which industries are most desperately in need of radical reinvention?
@coffeeandosama these are great ones, even things like commercial real estate and loans (even government itself) as an example that people are trying to solve now, so many huge "shadow" industries where the culture of the group or they way things have always been done (some middle man keeps the info in a spreadsheet or a paper book) that generate huge revenues are ready for 10x innovation.
@helloduane That made me think of Keith Rabois's Opendoor and what they're doing for real-estate.
But circling back to tech, I think we'll see 10x better coming out of all the intersections of things that are leading to A.I. - deep learning + semantic search + vision recognition + more. There's a lot of very interesting companies doing very interesting work in the individual areas, but soon enough it will start to come together - that whole will be trasnformative.
Self-driving cars I find an interesting area, because I find that name funny. Imagine the first car being made and people trying to give the "automobile" the name - did they call them "self-driving horse-buggies" back then? Self-driving cars are going to be interesting when they stop trying to be a better "car", and become their own product - when the shapes, sizes, purposes of them change completely.
A third area I'd suggest is in "expressiveness of ideas". There's been a lot of experiments (unfortunately, all didn't succeed) but differnet companies that I've been seeing the past 3-4 years, but I keep feeling they're very close to unlocking a new way of seeing information, stories, news, concepts, that could have a radical impact on ... well, everything. Storytelling and expression of inner context is the most basic form of all types of communication. And I think this is an area where the solutions are *almost there* and also *no one knows how to solve it* - the mix between those two areas is always the best place to be for innovation-thinking.
@coffeeandosama@helloduane I also think the publishing industry is in great need of radical reinvention. Patterson (the innovative/groundbreaking author with a team of 35 co-writers and able to produce 120+ books per year!) is now bringing the idea of short books (actually started by Amazon 3 years ago with its Kindle Single series) to print, with the support of Hachette publishers. They plan to sell those books everywhere, supermarkets, airports and shops, not just bookstores. Good idea. But the world of print and digital still needs to be brought closer together and the Vook (video+book) is still a work-in-progress...
I liked the book, a lot. It's easy to ready and understand. It's only 126 pages but they are full of useful content.
You can find other books with 400 pages that don't have as much useful content as this one does.
Mr. Hashimi (which seems to be addicted to coffee btw) not only does have a good understanding of startups and entrepreneurship culture but he knows how to explain things in a way that is easy to understand.
My favourite chapter is Chapter 10 "The context of the last change". It really made me think a lot. Here goes a quote: "The context of today doesn’t match how things work today".
I purchased the book after seeing it on PH.
It is a short, easy and refreshing read. There is a right mixture of examples and "theory".
The methods presented in this book will appeal to both creative and non-creative minds.
I liked the one sentences at the end as a recap (although I always make extensive use of notes on my e-reader)
@coffeeandosama, the only thing I regret is that you mentioned 46 meta patterns and you only give two (excellent) samples away... I want more!!!
@romainbarissat Glad you like the book. Regarding "meta patterns"... perhaps it was a trailer for a future book :) [Haven't decided yet - gauging interest]. Btw if you'd like to have a followup discussion on innovation-thinking or any of the questions that come from it, on what it means to be an innovation-thinking company, I'm aiming to do Product Hunt live soon, and am doing a Reddit AMA this Thurs - 3/31 - at 11am PDT / 2pm EST. Hope to see you there. CC: @helloduane
I love the way the book is written in a chatty easy-to-read style that should appeal to start-up entrepreneurs who are famously too busy to read long books. This is deliberately a very short one and truly arresting. As Gabriel Reynard says in his comment here, Chapter 4, titled "Change the startup pitch formula for disruptive thinking", really does justice to the title of the book.
This is where the author, Mr. Osama Hashmi, using his own long and fruitful experience in the IT industry, starts throwing ideas at you, giving you tips on how to "think outside the box", because that, in essence, is what innovation is all about: Break the mold, go beyond what looks feasible, tread new territory, open up markets and leave the competition behind. Mr. Hashmi's advice is something you don't want to miss, and it's useful for any entrepreneur in any business and at any level of development, not just startups. In fact, there are many ideas in that book of direct use to book publishers and writers too!
Hi Product Hunt!
Nice to be featured today.
This book came out of my desire of seeing more startups do meaningful, ambitious things that would make the world an even more amazing place. Imagine what the product hunt of the BTTF version of 2015 would showcase... let's build that stuff.
To make that future real, I'm offering in this book a framework of thought I've used in my own tech companies, and also in providing product strategy consulting. Its methods can be easily adopted by all innovation and product teams to reliably find "10x better" products and solutions.
The book's written in a way to appeal even to those people who don't like or read the typical business book - it's a more conversational style that I call "coffee sessions" - just us having coffee exploring meaningful thoughts together.
I think you'll like it! Looking forward to discussing it.
Thanks @helloduane for featuring it, and as he mentioned, the ebook is 50% off today.
We're also doing something fun in partnership with mocha7.com . Mocha7 will be providing free product and marketing strategy for startups all day long. Just ask questions AMA style using the #InnovationThinking hashtag on twitter, and we'll help.
Awesome to see the community here liking the book. Curious to hear early impressions from anyone who grabbed it. Btw you can read the first chapter for free from here: http://innovationthinking.org
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