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When it comes to cold outreach: quantity or quality?
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Overall you're better off making 20 solid touches a day than 200 crappy ones.
It will help your conversion rate and your brand as well when people start talking about you with their peers
@pothamram typically 15min max is enough for me to research the person and write a very personalized email
Quality, hands down. A personalized approach can take you a long way compared to mass spamming. It's like fishing with a spear versus a net - higher chances of catching the right fish.
Quality-focused before crossing the chasm to speed up product feature-making and user experience improvement.
Quantity-focused after crossing the chasm to reach more negative users for market share expansion.
When it comes to cold outreach in the design field, quality should be prioritized over quantity. Instead of casting a wide net with generic messages, focus on researching and identifying potential mentees who align with your expertise and goals. Personalize your outreach by highlighting specific aspects of their work or expressing genuine interest. A targeted and thoughtful approach is more likely to yield meaningful connections and higher engagement, leading to successful mentorship experiences.
Afforai