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Ghost Kitty

What do you think about influencer marketing?

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I think niche influencers can help you with brand awareness, demand gen, and with new customers, too. We'll launch a special offer for content creators with Favikon (an influencer marketing platform). Favikon Creator is like Duolingo for content creators. You can -monitor your growth across different platforms in one place, - get more reach and followers using a gamification strategy. - show your AI-powered creator profile and collaborate with top brands. Here's our Teaser: https://www.producthunt.com/prod...

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Jack Lipsky
I think it's a phenomenal way to grow your brand and reach new audiences. Influencers these days have an extensive reach and bring attention to products, ideas, or events that, otherwise, may people might not be aware of.
Morgane Granier
Such a great way to reach a larger and qualified audience. I especially think micro-influencers are great for businesses. They're less expensive AND they have a very engaged community. In my opinion, the key is to work with influencers who talk to your target audience and who have a use of your product.
Ghost Kitty
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Morgane Granier
@sarthak_ahuja2 I believe it was Folk CRM's strategy. And still is. They reach out to loads of content creators but the deal is they have to use Folk. Let's ask @simolemhandez 👋
Ankur Sharma
I am looking for some influencers to create videos for one of my projects. Will I be able to contact influencers through your platform as well?
Gemma Mortlock
I’ve always thought influencer marketing can be hit or miss, depending on the audience. But with the right creators, it could boost credibility for a brand. I’m curious to see how Favikon’s approach with gamification works!
Vimal Kumar
It works if you target the right influencers with an effective profit-sharing model.
Kexin Liu
Influencer marketing has its pros and cons. Finding a good influencer can bring more benefits than traditional advertising methods. However, it tends to be less predictable than running traditional ads.
Kavya Tripathi
I feel it targets the right audience ✨
Mandar Jadhal
Speaking of Instagram most of the decision making or in better words short listing of creators for a brand collaboration is done based on shallow metrics. Like one such example would be calculating their cost per view by dividing the avg views the creator gets by his commercials for one reel. Now the issue with this metric is that Instagram calculates views in a very funny way. Their algorithm states that views calculated are unique views + repeated views. That means that 300K views does not mean 300K users. Which I am sure brand managers think are users and hence pay insane amount of money to creators who get such views. And then question why is there no result! Why are there no sales or hike in the traffic of the website. It’s sad.