Hello friends! ๐ธ Recently I summarised learnings on closing the $1M round for my startup. I thought it could be useful for other founders who are going into $500k - $1M fundraising.
If we haven't met before, I'm running WeLoveNoCode, a marketplace to hire no-code developers for building MVPs & validating hypotheses (
https://www.welovenocode.com/). It would be awesome to share more of how we are building WeLoveNoCode with the community. So here are "to-do" items that I used (feel free to copy it into your Notion):
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Preparation & Planning
[ ] Get familiar with the fundraising process, spend some time reading.
[ ] Set up fundraising plan:
[ ] Wrire down a timeline to pitch investors & close round: starting date, ideal close date. 3 months for fundraising. (I closed in less than a month but 3 months is a more realistic timeline). Consider the time of the year: NY holidays and summer can be slower business seasons.
[ ] Define roles: who will help in fundraising.
[ ] Define round you need to close, valuation, how much equity are you open to giving on this round, SAFE/equity/loan.
[ ] Put all tasks below with responsible in the tasks management system.
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Make strong pitch deck + financial modeling
[ ] Make v1 of the pitch deck
[ ] Make 10-15 slides pitch deck. Figma templates for pitch decks:
https://www.welovenocode.com/pit...
Comment: I made more than 30 versions of the pitch deck before it was good.
[ ] Get the sweetest traction you can find. Run market research to show data behind your market potential.
[ ] Get designer and copywriter to clean up the deck.
[ ] Cover the WHY behind your startup. Treat your deck as a sales pitch: having a good story behind building your startup will make emotional connections.
[ ] Get feedback from founders who raised similar rounds ideally from investors you want to get in.
[ ] Make business model (BM) ready to be shown, cover:
[ ] Have unit economy
[ ] Cover MoM user and revenue growth
[ ] Cover User acquisition strategy and CAC in BM
[ ] Do not BS. Double-check numbers for accuracy.
[ ] Get feedback on BM from your mentors & adviser to be sure it's meeting investors' expectations. Angels, VCs have a typical set of expectations and you need to meet them in your presentation and your pitch deck.
[ ] Answers on typical questions which you got asked often
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Pitch investors
[ ] Create a list of investors you'd love to pitch
[ ] Set up a CRM system. Research relevant investors.
[ ] Asked for the intro, look for ways to get into the investors' radar via the network.
[ ] Make forwardable emails & intro requests. Get pCalendly link with timeslots.
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Close the deal!
[ ] Start having investors call, moving via your funnel.
[ ] Make constant follow-ups + investor updates. Get an assistant to help you update investors weekly.
[ ] Ask for introductions from everyone, even if you get rejection.
[ ] Create Momentum with growth numbers & traction, PR, PH launches.
[ ] CLOSE the first LOI.
[ ] Push other interested investors to join the round. Get LOI signed.
[ ] Go via Due & Diligence.
[ ] Have a lawyer to help you if needed.
[ ] Get docs signed. Push to get money on the bank account.
[ ] Plan PR of your round:
https://www.welovenocode.com/fre...
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