Adoption and community growth are driven by exceptional user experiences and the expectations are HIGH.
https://dataclub.substack.com/p/...
Web3 has the expectations to implement all of the core UX, design and brand principles. On a practical note, visual hierarchy is important to focus on to help with logically laying out terminology or user flows that people might be unfamiliar with in web3.
Secondly, web3 products give users a lot more control so I've found that when language or steps are not consistent across the product it just starts to crush my trust.
Where I've seen the biggest impact of community powering a product/project is when it comes to content creation and brand building. The community can really quickly experiment with language, generating content and creating events that reinforce the brand. Web3 has the culture tools that could be super impactful for web2 businesses that already have the "customer centric" culture
I reflect on our own journey of building WalletBound (
https://walletbound.network) and why we built our own lightweight product tracking tool Mini Digital (
https://mini.digital/)✨✨✨
This blog is part of Data Club – a community for creative, technical and kind people to share ideas about data and make technology accessible to everyone. Want to help grow this community? Send us a message at
dataclub@wunderbar.network
Behind the scenes of Data Club is the Wunderbar Network team – we’re passionate about data sovereignty and building data tools that empower individuals to own their data and help businesses to build data trust.