Blogging is one of the very best ways to get visible with your ideal customers, establish authority, drive targeted traffic and get SEO love. There are many reasons why you should include a blog on your website, especially if it’s a website for your product.
1) It keeps your website content fresh
2) It facilitates SEO practices
3) It helps drive traffic to your website and helps with conversion
4) It helps establish authority
Let me know your thoughts on this.