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Tim Bridges

How to Calculate CPC (Cost Per Click)?

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CPC is another advertising model that is used extensively. According to this model, the advertiser compensates the publishers whenever an ad is clicked. This means that no matter how many times the ads are viewed, the advertiser will only pay the publishers for the number of times it is clicked. Apart from CPM, Google AdSense also supports CPC (but there are many alternatives too) and pays you based on clicks.

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