We launched BeforeSunset on November 2, 2022, and were the #3 product of the day. Letโs dive into the tips and tricks! You can ASK ME ANYTHING!
Before we start, with this launch, we gained:
932 upvotes (Currently 1114 and counting)
1300+ website traffic between November 1st and 3rd
124 signups as of November 7th
We continue to get website traffic of 250-300 a day.
๐คบ Be active on the platform
Being active in the discussion part as a whole team beforehand provided us with great feedback. It is a literal 24-hour battle- the more people you reach out to, the better.
๐ป Get in touch with people
You need to reach out to people and let them know about your upcoming launch. We began to keep up with the latest launches and reached out to people who gave upvotes or commented on launches before our date. This way, we created our list of supporters.
๐ฒ Use social media
Both before launch and during launch, social media can make a difference. Announce on all social media channels that you will be launching soon. Then share your milestones with your community on the launch day.
๐ Create an upcoming page
Itโs so important to keep in mind that creating an upcoming page isnโt enough by itself. You have to pay an amount of money to make your product visible on the upcoming launches page. You need to decide on a catchy tagline and a logo design. They will do the job of catching the attention of people.
๐ฃ Hunt the hunter
We wanted to increase our chances of being noticed and also make it to the top of the products of the day list- thatโs why we decided to go with a hunter. Still, you have the option to play the role of a hunter yourself.
๐ Save the date
The launch day is much more important than you could ever imagine. Thursdays are the most competitive days, with Wednesdays coming in second. If your whole aim is to finish the day as the #1 Product of the Day, you can choose to launch on the weekends. But our main aim was to gain website traffic. So our launch date was on Wednesday.
๐ฌ Create a Product Hunt landing page
It was an important step because creating a Product Hunt landing page gave us an opportunity to welcome hunters and ask for feedback to build BeforeSunset together in a sincere way.
Try to be transparent and explain your product in the most effective way.
๐น Shoot a video
One of the best ways to get people interested in your product and its story is to add an interactive video showcasing its features.
โข Stay active and be responsive
The Product Hunt community is encouraged to take part in the conversation and offer feedback on the day of the launch. Long story short, respond as soon as possible to everyone who expresses interest in your product.
๐ฉ Be organized
Being well-organized is crucial right now. Create a document (we used Notion) and write everything down there. Don't forget to make a column for each time frame, such as "before launch," "during launch," and "after launch." We also had continuous tasks like outreach.
The day prior, we plotted out our schedule down to the hour. We also organized our team into subgroups to handle various responsibilities, such as responding to feedback and providing help, as well as maintaining outreach efforts.
You can check out our launch page:
https://www.producthunt.com/post... let us know if you have any questions or feedback.
All the tips Iโve just shared for you have some proven effects, but they are not enough- and I am aware of that. If you want to be fully equipped before your launch, you can read our very detailed blog here:
https://www.usebeforesunset.com/...
If you still have any questions, do not hesitate to ask me!