B2Brain automates the whole process, provides unique insights with Talking Points and Recommended Leads Gives amazing context to sales people, and saves them precious time, all within their favorite CRM / Sales Engagement tools.
Thanks @kevin for hunting B2Brain.
Hello PH community, glad to be hunted.
B2Brain came out of the need to help inside sales professionals be more effective and succeed at their job.
Working with customers, we observed inside sales (SDRs, BDRs, AEs) spend over 40% time researching their accounts, wasting precious sales time, switching between multiple searches and sites.
B2Brain makes sales people more productive by making this process simpler. It also ensures you get to see unique insights that may be missed in the current process.
Intel is delivered along with Talking Points and Recommended Leads that you can use in your outreach immediately.
B2Brain currently integrates with Outreach.io, Salesloft and Salesforce CRM. More integrations are on the way.
We are excited to be here today, and the entire team is available to take your feedback and answer your questions.
We also have a PH Special offer - Free trial with 50% more accounts, 25% off on annual subscription.
Thanks once again.
@goodals Hi Sridhar,
First of all, congratulations to the team for this awesome product.
I am documenting journey of makers, creators, entrepreneurs through out the world.
The goal is to do a short interview, capture it in video, and let it out to the world, so that others can get inspiration. And also, to get an acknowledgement, for you, and for your team's hustle.
If you are interested please feel free to contact me interested at
tellmeaboutit510{at}gmail.com .
Thanks, and good luck!
Subodh
@nivasravi Thanks for the wishes, and for asking the question.
Lusha and Crystal are both amazing tools and we hear about them in several conversations.
B2Brain is a little different - it gets contextual intelligence about a company.
Here's an example - let us say you're a sales person selling Security Solutions and prospecting into a company.
Now, the company is hiring Head of Security, and has mentioned in its plans that improving security is a strategic priority (because that is important for their target market).
B2Brain makes the connection between the importance your prospect is placing on beefing up its Security capabilities, and your Security Solutions, and surfaces these right inside your crm.
When you want to reach out to the company, B2Brain shows you "company is hiring Security head + investing in security solutions".
Together, these make for a compelling talk track, and give you the right context to engage with them.
Intel is customized based on your value proposition + the context of your target account, which our users think is very powerful.
Thanks again for asking the question.
@nivasravi@goodals Absolutely!
To add on to what Sridhar said.
One of the things we discussed internally as we develop/iterate on B2Brain, is that having up to date contact information on your leads is something we consider an obvious thing. In fact, we spent the first few weeks to make that work at scale and made good progress.
However, we realized that having context into what a company is going through, and what changes they are making can make the outreach more impactful. That's where B2Brain's key differentiator comes in.
B2Brain ensures that for your accounts, not only do you have updated contact information on the right leads, but also have time-sensitive intelligence. We are building support for more categories, but right now based on public information from 750k+ public websites (including SEC, News Sites, Press Releases, Blogs, Podcasts, etc) we are able to give information across categories like
- Company Plans
- Product Launches
- Media, News and PR
- Marketing Campaigns
- Mergers & Acquisitions
- Hirings & Openings
- Deals & Partnerships
- Finance & Stocks
Go for a free trial, and you'll see how you can engage better and close accounts faster.
@dev_ramnane Absolutely, Dev.
You'll see these when you get back data from the trial. Looking forward to helping you and learning more from the feedback.
Very cool, @goodals - congrats on the launch. I was curious about the Hubspot integration as well. Are there specific verticals that are better-suited for this?
@goodals@arvindax Thanks Arvind!!
HubSpot is on our list of integrations to launch soon (along with few more). If your team uses HubSpot, we would be happy to prioritize the integration to get you started as soon as possible.
Regarding your second question. We have seen productivity improvement of up to 30% and account research time come down by over 75% for teams that target B2B businesses.
Especially if you are targeting mid-market (100-2000 employees) or enterprises (2000+ employees), or if you are doing founder sales / hiring your first few inside sales reps, then you'll find B2Brain very useful to build your pipeline.
@aravindbr Thanks for the question Aravind
If your business is B2B and targeting mid-market (100-2000 employees) or enterprises (2000+ employees), and you are doing founder sales / hiring your first few inside sales reps, then you'll find B2Brain very useful to build your pipeline.
Some of the intels we deliver are around product launches, company plans as well as finance and stock. This ensures that FinTech startups have good talking points.
Offering a payment gateway? Blockchain? Recurring billing? Know what kind of product will they be offering soon to customize your pitch, as well as understand their current revenue standings.
@yashwantm Hi Yash! Absolutely. We do have HubSpot in our pipeline and other Marketing Automation tools as well.
If you and your team are using HubSpot, we'll be happy to prioritize support for it, and get you going as soon as possible.
As a stop gap, you can explore all intelligence, in our dashboard and we can work personally with you to track your accounts for intels relevant to you.
Thank you for the question.
@dhruv_bhatia Thank you for your question Dhruv.
The pricing we have right now, is only for individual plans.
For teams, we would work with you and work out a pricing which works for the both of us :)
Your trial as well, you can have as many colleagues/team-members have their own trials so that they each get a good flavour of what B2Brain offers to them.
Let me know if you need any help on setting up the trial, or more details on pricing. Happy to answer :)
@nilamchand Thanks for the question Nilam,
The trial has no time-limit but you can intels for upto 20 accounts (30 for Product Hunt users, yay!) across various categories like Company Plans, Finances, COVID Response, Marketing/Media/PR, etc.
Each piece of intel is personalized and tailored based on your value proposition, with talking points to strike the right chord with your target accounts.
They are accompanied with talking points to supercharge your outreach as well as relevant leads (with their contact details, email/li, etc)
Let me know if you need any help to set up your free trial
great product and use case, but from a founder perspective, I'm curious - if this is successful, what's stopping Salesforce/Hubspot from building this out natively as a feature in their core platform?
@danpantelo Wonderful question Dan.
This is something we thought about when we were starting.
Marketing Automation and CRM tools focus on providing their users with an organized workflow. They are not designed to understand your value proposition.
A key differentiator of B2Brain is the ability to understand your value proposition, and map that with the needs and events in the target account, to derive the context.
One would think that if a HubSpot/Salesforce were to be interested in providing this as a value prop, they would look to partner with or acquire such a service, since it will give them both the time to market advantage + the team with dna to build/manage those.
To add to that: We also understand how important and sticky the existing inside sales workflows are, and the platforms that are used. Hence, we made a deliberate and strategic decision to deliver the B2Brain experience around the existing CRM/Sales Engagement Platform workflows.
Thanks for asking this question, and happy to continue the chat.
Time saved is time earned! This amazing product does exactly that. It saves lot of time, and provides crisp info when you need it. Use it and accelerate your work.
Great work team. :+1:
@gautam_balijepalli Thanks for the question Gautam.
In these unprecedented times, here's what we are seeing:
1. The sales-quotas for sales teams is increasing, with partial layoffs/pay-cuts
2. The efficiency due to remote-working is definitely taking a dip
We believe that we can help with both because:
1. B2Brain helps you close more of your accounts because you get an insight into the company, before you even reach them. Having that intel, helps you speak directly to them about their problems and how your value proposition solves it for them.
2. So far we are seeing SDRs and BDRs finding their productivity improve by at least 30%, and account research time come down by over 75%.
At the same time, we are always keen to learn how B2Brain impacts each customer in these unprecedented times, and work towards making it optimal for them.
Let me know if you need any help setting up your demo!
@srinivas_kolipakkam Thanks for asking the question.
Talking to customers, here is what we have learnt (and continue to learn/refine):
Top Differentiators
1. Get context on target accounts, customized for the value proposition you offer.
2. Do your outreach immediately, with the help of right talking points and leads.
Top Selling Propositions
1. Makes the sales team more productive and effective
2. Keeps sales efficient since it's delivered within the common workflow systems inside sales tends to use (Outreach.io, Salesloft.com, Salesforce CRM)
We see value being articulated in couple of different ways
1. Using intel from B2Brain, the sales person finds that prospects engage at least 20% more as compared to without B2Brain.
2. Sales used to spend over 40% of their time doing research, before using B2Brain. Now that's reduced to less than 10%.
Would you like to explore the free trial, and see for yourself the ways B2Brain can make your sales team more effective?
@raghuraman_subramaniam
Our differentiation is that the intel you see is customized for your company's value proposition/products and services.
Imagine 2 sales people from 2 different companies targeting the same account - one selling Security, and the other selling Collaboration.
One will see intel related to Security, and the other will see intel related to Collaboration.
Thanks for asking a good question - I will invite you to try it for yourself and see how it works for your business.
B2Brain is a phenomenal revelation. Those algorithms which bind B2Brain into a fully stacked product that unwraps the intel essential for the SDRs are extraordinary. Above everything else, SDRs feel empowered and fully armored with the most unique and curated content. The intersection of the content provided by B2Brain with the product offerings of any given organization is particularly designed with precision and granularity. It comes across as one of the best tools that make you feel you're supercharged w/ the right set of information before you kickstart your approach with your list of prospects. Sridhar and his team have set the bar higher when it comes to "walking that extra mile". I am sure you could do more and you could be more. Enthralled!!!!!!!
@param_s Thanks for the question Param.
Short answer: Absolutely.
Long answer: When approaching Government Bodies, it is essential to understand what their business needs are, and how you can solve them. (True for all companies, in fact). That's where B2Brain comes in.
We make sure that before you reach out to them, you have updated information about what's happening at their end. Example, if they have hired a new person, or if they have put out a press release, which would be relevant to your offering.
I would recommend you set up a free trial, and see how this pans out for you. Nothing to lose :)
Congrats on the launch. Which crm systems to you plan to integrate with other than Salesforce? Do we need a DPA agreement with you to ensure privacy of our customer data?
@cbkrish Thanks a bunch Krish.
We support SalesForce, Outreach, and SalesLoft and pretty soon we'll be releasing support for Zoho CRM, FreshSales, Groove and Pipedrive.
We ensure that your customer data is never shared with anyone.
We are also working on getting a DPA in place, and that should be available in the next couple weeks.
In addition, our systems do not read/store any Personally Identifiable Information for any of your leads/prospects/customers.
Thank you for asking the question, and happy to help.
Streethacker