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Shawn Finder

The Ultimate Cold Email Outreach Book - Everything you need to know about cold email outreach.

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This Playbook features an exhaustive number of how-tos, set-ups, templates, tools, tips, and resources for starting with and mastering cold email outreach.

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Shawn Finder
Maker
👋 Hello ProductHunters! New year, new e-book! As the previous 3 years have been such a ride, we’ve decided to document our journey and create different helpful resources to share with our audience. This Playbook constitutes a segment about cold email outreach. I know that many salespeople, marketers, job seekers, recruiters, and other professionals whose job description requires them to get in touch with somebody they don’t know for the very first time don’t exactly like cold outreach. OK, that’s an understatement – cold outreach sends shivers down their spines, and with good reason. It’s not something that can be done without a good plan and some preparation. And that’s the hardest part. As we at Autoklose have millions of sent emails under our belt, we believe that we can help you with this challenge. Our Ultimate Cold Email Outreach Playbook is a result of years of hard work and expertise, and I hope it will bring you as much success and new business and as many deals as we have scored while learning and testing all these strategies and tactics. Happy outreach and klosing!
Vedran Rasic
Maker
It was such a pleasure working on this. Great job team! Email is an awesome channel. And as CEO of SendGrid says, Email will outlive us all :) Here are some of the stats: 1. 6 billion unique email addresses on the planet. 2. Email made the jump from desktop to mobile when everyone thought it wouldn’t. 3. The most often used app on your smartphone is your email client. 4. Cost-effective. Generates $38 in ROI for every $1 you spend. 5. Email is still our identifier of choice. 6. People change physical addresses more than their email addresses. 7. No one owns it. Thanks @natasa_djalovic , @shawnfinder
sorin ionut Lates
I'm confused, is it for sending individual email? or does it have tips for sending to a large audience?
Vedran Rasic
Maker
@sorin_ionut_lates hey Sorin this is for sending individual emails at scale. Maximum we allow to be sent per day per email is 500/day per one email account. The difference between marketing email platforms (i.e. MailChimp) and sales email platforms (i.e. Autoklose) is that Autoklose facilitates sending emails on your behalf from your email provider (i.e. GSuite, Outlook, Yahoo...) - whereas Mailchimp sends campaigns from their servers. This is how that looks like: - Autoklose: https://prnt.sc/qyp3f1 - Intercom: (FYI we use Intercom for Marketing emails): https://prnt.sc/qyp3vz Sending Cold Emails Through Marketing Email Automation is a Mistake: These are mostly “strict permission-based newsletter delivery service” which means that sending cold emails to potential cold leads is explicitly forbidden. Hope that makes sense.
Noah Green
Congratulations @shawnfinder on the release of this! Very excited to get into this book:)
Vedran Rasic
Maker
Nick Jordan
Perfect timing! Pumped to check it out ?makers
Vedran Rasic
Maker
@nickfromseattle thanks Nick!
Federico Jorge
Nice work!
Vedran Rasic
Maker
@federicojorge thanks Federico - hope you are well.
Danie
Great!
Eleonora Sergijevic
Looks great, nice work :)
Vedran Rasic
Maker
@esergijevic Eleonora great hearing from you. Hope you are well!
Eleonora Sergijevic
@vedranrasic Well, well... Will be putting your e-book to test soon :)
Vedran Rasic
Maker
@esergijevic can't wait to hear it :)
Emma Miller
Looking good, will be an interesting read!
Vedran Rasic
Maker
Thanks Emma : ) @emma_miller
Ewa Stachowiak
Look like I know what I'm going to read this weekend ;)
Vedran Rasic
Maker
@ewa_stachowiak1 Ewa so nice to hear from you! :) Let's catch up
Umair Mansha
Added to my reading list!
Vedran Rasic
Maker
Laura Martínez
Very interesting! Congrats!! :)
Vedran Rasic
Maker
@laura_martinezo thanks Laura
Milana Zelen
Lovely book, such a great read. Very comprehensive.
Vedran Rasic
Maker
Eric Axelrod
Excellent. Checking it out
Siarhei Nekhaichyk
Very interesting! Thank you for your jobs. I have a plan to read on this weekend :)
Vedran Rasic
Maker
@siarhei_nekhaichyk thanks :) I look forward to your feedback!
Sales Management
Finally, someone has put something like this together. I’m a Nigerian prince with a Vi@gra distribution business, and this “cold emailing” guide has been a Godsend.
Paul Doerwald
This looks great! Weekend reading!
Jake Tital
Nicely done!
Milana Tisma
This is great stuff! Thank you Autoklose
Vedran Rasic
Maker
Mladen Zelen
Super handy read! Thanx
Vedran Rasic
Maker
@mladen_zelen thanks Mladen!