Ravi

anchors | Uber of Influencer Marketing - Cut 90% of the manual effort, see real ROI

Run influencer marketing campaigns like Meta ads - no negotiations, no calls, no emails, no chats, no maintaining excel sheets. If the results aren’t met, the remaining budget gets refunded for future use. Post-campaign reports give you deep sentiment analysis

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Ravi

Hi PH Community,

I was very inspired by Uber, how they changed the way we book cabs, making it seamless and hassle-free. Before that, no one imagined booking a cab from their phone could be this easy. That’s the power of technology and innovation.

I’ve always wanted to build something revolutionary, and that led me to anchors. We spoke with 100+ brands and figured out why influencer marketing feels broken:

  • No ROI guarantee

  • No accountability for influencers

  • Too much manual work

  • High costs with no visibility on performance

When we connected the dots, we saw the solution, performance-based influencer marketing, similar to Facebook Ads.

Brands now pay only for results, if the campaign doesn’t perform, the remaining budget gets refunded for future use and can be used in the next campaign.


Here’s how influencer marketing works today:

  • First, you need to find influencers, reach out (via email, phone, or chat), negotiate, and finalize payments.

  • No guarantee they’ll post on time.

  • You have to pay upfront, which makes campaigns risky.

  • Measuring impact is a headache, you need to keep following up for insights.

Here’s how we are revolutionizing it. (No calls, emails, or chats needed)

  1. Set up a campaign. (just like Facebook Ads)

  2. AI suggests influencers dynamically based on engagement, past performance & audience match.

  3. Approve the influencer’s draft & go live.

  4. Track performance in real-time-reach, conversions & engagement with AI.

  5. Rate the influencer—this helps brands get better matches over time.

  6. Check what people are saying in the comments, get AI-powered report with deep analysis, including brand sentiment, product queries and competitor comparisions and much more.

We are making influencer marketing convenient, risk-free, and ROI-driven. Even a single team member can manage 50+ campaigns simultaneously.

Right now, we’ve launched for LinkedIn and are expanding to Instagram, YouTube, and Twitter.

Try running a campaign on anchors, and you’ll see the difference, it’s 10x smoother than the traditional process.

PS: Currently serving the Indian market. If your consumers are in India, we’re offering a special discount for the first 5 users. For customized plans, feel free to connect with me on LinkedIn.

Great products are built via feedback, so please leave your feedback here or connect with me on LinkedIn!

Akshay Sharma

Nice concept Anchors team! I checked out the website, how do anchor credits work?

Ravi

@beyondaksh Thank you so much for your kind word,


anchors credits work like real money (1 anchors credit = ₹1) and can be used for running campaigns.

For example, if your campaign budget is ₹1,00,000 and you have ₹20,000 in anchors credits, you can use them to reduce your total payable amount to ₹80,000.

Virat Goahit

Much needed!! Esp for B2B and B2C. High impact plus easy. Good work team.

Aesha

@vrtvirat Yes, it'll cut down all the operational work PLUS give deep insights that usually get missed or are generally inaccessible. Thank you for recognizing :)

Vanshika Kumar

Great concept, can’t wait to see how Anchors change the game of influencer marketing!

Sparsh Singh

Love what guys have built. Will make the life of marketers super easy!

Virat Singh

Performance-based influencer marketing is much needed. About time. The market needed such a solution. Looking to see how this gets adopted, guys!

Daniel Zaitzow
Launching soon!

@aesha96 @amanxanchors @imyky1 Killer product - not sure how I missed this on launch day! I always get a bit confused with the credit systems but this feels clear enough!

Aesha

Thanks Daniel! Better late than never ;)