This is incredible. I've signed up for the preview to play around with it. It looks like it's not intended to entirely replace existing BI tools - probably because it's too elementary.
I read a Forrester report yesterday that estimated BI at 10% market penetration, which means there is a lot of room for category growth. At this price point, I see no reasons why Amazon couldn't take a significant portion of the market along with it.
Replies