How to prepare for the conference? Are you planning to go to any upcoming?
Business Marketing with Nika
17 replies
You may prefer to mingle offline and create business partnerships at events. 🤝
Yesterday I wrote an article on Substack and what to do before/during the conference
(I left the link in the comments).
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I would list the following:
– Announcing exhibition details – dates, booths, map guide
– Communicating your participation on social media and inside the event app
– Preparing physical prospects – unified branded clothing, roll-ups, banners, business cards, company merch for attendees
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What activities do you do when you prepare for one?
Are there any conferences you want to attend soon?
Replies
Sajad Kioumarsi@sajad_k
I will go to :
- e-Commerce Berlin
-web summit Qatar
- gitex europ
- web summit Vancouver
And so on in 2025.
What to do:
- targeting my prospects
- set all meetings in advance
- write notes before go to the conference for each prospect
- summarize each meeting in the conference and write follow up notes
- follow up after conference for online meetings
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LaunchPedia
I haven't been to any conferences lately.
what are the conferences you attended recently?
Thanks for the info! Looking forward to the event and meeting everyone.
Thanks for the checklist, it’s actually super practical!
I’m curious – what are your thoughts on using QR codes on banners instead of business cards? I’ve seen it getting more popular lately.
Elon Jump
Is there a guide for socially-anxious introverts tho?
Haven't been to a conference for half a year now, but some of them create Facebook events which you can join and network with others even before the event starts! Or at least, you'll get a picture of who's going there and how you might approach them :)
@busmark_w_nika no, it was some annual Marketing Conference in Budapest but I don't even remember the name, sorry :D
@busmark_w_nika yeah, and if you know of some worthy marketing conferences in CEE, please let me know, because I sometimes feel like all the good ones happen elsewhere 😬
@busmark_w_nika thanks a lot for sharing! WebSummit has been on my list for long. one day I'll make it there, and oh Portugal ❤️
Pick topics relevant to your work and interests, plan logistics early, connect with speakers/attendees ahead of time, have biz cards ready, take breaks to process info. Going to SaaStr Annual next month to learn about scaling SaaS biz!