Customer Acquisition

Veeresh Devireddy
10 replies
What channels do you use to acquire new customers? How do you measure the effectiveness of your customer acquisition efforts?

Replies

Dzmitry Tsemirau
It would also be helpful to mention the type of product being discussed in the responses.
Idris Saidu
My approach is to leverage content marketing and partnership with influencers.
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Alexa
Mix of channels: organic social media, content marketing, email campaigns, and strategic partnerships. I also leverage paid ads when needed to reach a broader audience. To measure effectiveness, I track key metrics like CAC, conversion rates, and ROI from each channel. Customer feedback and engagement also help refine strategies to improve outreach and targeting.
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Daniel Baker
I mainly focus on digital marketing channels like social media ads, search engine optimization (SEO), and email campaigns to acquire new customers
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Sawyer Matthews
Social media ads, SEO and my website's blog are my primary acquisition channels.
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James Foster
I rely a lot on referrals and word mouth for customer acquisition.
John Campbell
Content marketing is my go to channel.
Andrew Thomas
For me, partnerships with influencers bring in great results. I measure through engagement and sales.
Philip Barrett
SEO and email campaigns drive most of customers. I track with traffic and lead conversions.
Evelyn Marie
Referrals work best for me I measure success by the number of new sign ups they generate.