Parma

Maker

📌

Hey hunters! I’m Mark, the co-founder of Parma, a digital notebook to track your customer and business relationships. A lot has changed in the world in last years and daily launches on Product Hunt are great proof of that. **But what didn't change for years? think about it…** The world is still built on top of human relationships. Relationships are the invisible force that shapes our lives and influences everything around us including personal well-being, business success and international cooperation. ****Old-school CRMs suck at building and maintaining relationships.**** You would think that CRM, which is short for customer relationship management would be the best tool to help with maintaining relationships. But old-school CRMs evolved into complex platforms for sales departments to help them convert leads, close deals, and calculate commissions. Sales-focused CRMs encourage a "sell and forget" culture and are unsuitable for empowering lasting business relationships. **With Parma we want to build a new type of product that solves an ages old problem.** **We are building Parma with a different set of assumptions:** - It should be about relationships, not sales pipelines. Focus and priority are on the relationship between people. - Relationships don't happen when you sit behind the computer. The mobile experience is more important than the desktop. - It is NOT for the sales department. Other roles hold important relationships in the business and will also be using the tool. - It should not require an army of consultants to get started. Parma is our take on relationship-centric product. We intend to rethink the relationship management concept and build it from the ground up by putting relationships at the center.

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1yr ago