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Awario is a social media monitoring tool - a real-time search engine of sorts. It lets you monitor mentions of your brand, competitors, campaigns, or anything else across social media and the web at large, and measure how the word-of-mouth around your product grows over time.
Awario Leads is a social media search engine for sales opportunities and early adopters for your business. Plug in a few phrases describing your product plus the names of your competitors, and the tool will combine these keywords with predictive insights to give you a personalized feed full of targeted prospects!
Scan the Web, get the daily summary to your inbox, monitor your brand & competitors, and get a clear visual dashboard that even tries to guess the attitudes conveyed in language mentioning you (or your keyword). I highly recommend it to all media, PR and digital marketing pros, bloggers, and even for personal branding.
Been a happy user for couple months. I monitor brands of my clients, names of my professional friends and favourite experts to learn more about them.
I also use some complex queries to monitor for new work, for example I list links to job subdomains of all the HR platforms (workable, breezy, lever, vervoe, etc.) in combination with specific keywords I am interested in. Works pretty good at catching ton of these mentions from twitter.
I used to work for a higher end competitor to Awario. Now, I’m at a startup running marketing where I don’t have a huge budget. Awario gets me enough of the info I need day to da, and the price and value work out well.
I got Awario in AppSumo lifetime deal and I don't regret it. They are good for monitoring your brand name, as well as your niche keywords. There are though couple of things I'd like to be improved:
- emails with mentions from Twitter should link to tweet, not to account page
- please add more monitored sources
Anyway - it's a great product and congratulations on being hunted :)
I have been using Awario for a few months now, and have been very happy with the depth of coverage. Highly recommended.
