Attio

Attio

Customer relationship magic.
75 reviews4 shoutouts
2.7K followers

What is Attio?

Attio gives you all the tools you need to build the perfect CRM for your team. 🔗 Sync your email & calendar and build a CRM in minutes ⚒️ Build unique workflows exactly to your business needs ⚖️ Iterate & scale easily with integrations and enriched data

Do you use Attio?

Attio gallery image
Attio gallery image
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Recent Attio Launches

Forum Threads

Attiop/attio
Stephanie Miller

1d ago

Which CRM Reigns Supreme? Pipedrive vs Attio

I’ve been researching CRMs and keep coming back to two options: @Pipedrive and @Attio . Both seem like solid choices, but they have very different approaches. I wanted to get some insights from the community—if you’ve used either (or both), I’d love to hear your thoughts!

Pipedrive: The Sales-Focused Powerhouse

Pipedrive is a well-established CRM built specifically for sales teams. It’s known for its visual pipeline, which makes managing deals super intuitive. Some key highlights:Great for sales teams – Designed to help you track leads and close deals efficiently.Customization – You can tweak pipelines, add custom fields, and integrate with various tools.Automation – Helps with follow-ups, email sequences, and activity tracking.Affordable pricing – Generally cheaper than many other CRMs, with solid value.Not as flexible for general CRM needs – It’s very sales-driven, so it might not be the best if you need broader relationship management.

Attio: The Modern, Data-Driven CRM

Attio is a newer player in the CRM space but has gained traction as a more flexible, customizable solution, particularly for startups and data-centric teams. Some standout features:Real-time, collaborative database – Feels more like a mix of Airtable and Notion but for CRM.Custom views and workflows – Great for teams that need to manage contacts and deals in unique ways.Powerful data syncing – Automatically pulls in data from emails and interactions.Designed for modern startups – Less rigid than traditional CRMs.Still evolving – Since it’s newer, it doesn’t have as many native integrations or automation features as Pipedrive (yet).

Which One Should You Choose?

Have any of you used these tools? Which one do you prefer and why? Would love to hear your experiences!

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Attio Alternatives

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Review Attio?

4.97/5 based on 75 reviews
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Maker reviews of Attio

Sahha
Aleks Dahlberg
used this to buildSahha Sleep APISahha
(114 points)
Truely the CRM of the future
Equals
Bobby Pinero
used this to buildEquals
(240 points)
One of more recent ARR implementations and great friends of Equals!
Pierre Touzeau
used this to buildClaap
(315 points)
Thanks for building a CRM that people love using! Attio has been one of first CRM integrations we've done and we're very happy we did so.
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Reviews

Skyler Reeves
7 reviews
Attio is great so far. Unlike most CRMs, you can make of it what you want. No need for hundreds of property fields you'll never use and can't delete (*cough* HubSpot *cough*). It's like a hybrid between Notion and Airtable rolled into a CRM with the ability to email and enrich data via the Clearbit API.
Nathan Baschez
4 reviews
Flexible, powerful, love the Google mail / calendar integration and API. Overall great product we're very happy with it.
Max Rofagha
1 review
Attio is an absolute game changer for CRM. Not only does it have a beautiful, elegant UI, it also has incredibly powerful feature sets, is lightning fast and built in a very flexible way. Highly recommend!
Volkan Şenol
1 review
It would be great to connect with some apps However, simply I love it
Nevena Sofranic
8 reviews
Very user friendly, amazing onboarding, and has that familiar Notion feeling. Love it.
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