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Justin Winter
Love it. Some feedback for you.
1. Not mobile optimized? Table stakes these days. 2. CMS choice, you are selling a product. Go to shopify. There is a 'greatest for small inventories' theme sub category. Use one of those. (Attempts checking out....) Okay wow, that it's weird. You are using Shopify for checkout, bot not for the site CMS? Just spin up a separate shopify account separate from Vresh. The break in branding and domain will cause some people to likely abandon, decreasing conversion rates. 3. Marketing; your goal is to sell products with the project, bit there doesn't appear to be much in the way of any type of email ask as a down sell via a browser abandon pop-up. Opportunity to use something like fomo for some social proof. Take down the YouTube videos, use same clips but upload to your own wistia account so post YouTube credits/recommendations send people away from the site.
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@jcwinter also. Your custom coded front end doesn't have some basic social meta tagging structures in place, when I try and pin the image to Pinterest for future reference, Pinterest widget doesn't pull any images to easily bookmark for later.
@jcwinter You can remove the post YouTube Related Videos-feature by adding ?rel=0 to the video URL.
@klaus_buchroithner NP! It is an awesome project, can see it doing well. Depending on the success here, I think there might be a bigger opportunity to take this 'reverse engineer' wardrobe philosophies of celebrities/business people and sell them. You could likely roll this out for many other people. Great PR fodder. Great FB ad creative opportunity. Very curiosity inducing value prop that will get people checking things out.
This is a cool tributel! Added Z-shirt and further "daily uniform" thoughts on Medium - https://medium.com/@jhoff/why-yo...
This is cool! I'd love to see a version for women, too. 💜
Cool idea… one thing I'd suggest marketing-wise is to make it more prominent that 100% of the profits go to the Zuckerberg-Chan Initiative. I didn't realize it until I scrolled all the way to the bottom & was a bit turned off by the price, but knowing all proceeds go to charity makes it an easier sell, imo.
Great! Uniqlo sells a very similar grey t-shirt for something like $5. I've owned / worn only grey crew neck t-shirts from Uniqlo for the past 2.5 years (with a few exceptions). Paying 40 euros for a tshirt seems steep.
@reustle was going to post the same. Uniqlo shirts are awesome. I wash and dry them as often as I want and they never move. Keep their color and their shape. Not sure why so many people are so positive about that shirt for 40euro.
Also very surprised at the price Zuck pays his shirts. $400 each shirt? Seriously? That seems very against the supposed simplicity the man has...
@jauny there is more complexity, cost wizardry, supply chain tricks in your $5 shirt than in any $400 one. Fair trade, transparency and ethic are rarely cheap.
@reustle its about support and quality, craftsmanship. I'm sure you spend countless dollars on dumb stuff all the time, that you can find cheaper somewhere else.
At the €40 price point, might be better for people to look at merino t-shirts from outlier, wool&prince, or unbound
Reminds me of the H&M April Fools joke from a few years back:
http://markforhm.com/
Black shirts are better
P.S. here's the original post on Facebook where Mark shows his closet full of grey shirts :) https://www.facebook.com/zuck/po...
P.S.S. Never forget the t-shirt cannon
