WhiteAlbum
p/whitealbum
Photos printed and delivered without seeing them digitally.
Greg Beck
WhiteAlbum — A disposable camera on your phone, printed & shipped to you
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Replies
Ryan Hoover
At first this sounds like such a step back. "Why would I want to take a photo I cannot immediately see and share?" But it does bring back the delayed gratification and mystery we used to experience when opening that envelope of developed photos. @gbeck419 - what's the backstory? How did you come up with this idea? Everyone else - also check out Flashgap which emails photos from last night's shenanigans and 1-Hour Photo that "develops" photos into your camera roll after one hour exactly.
Greg Beck
@rrhoover The idea stems from exactly that: wanting to give people the excitement and anticipation of seeing their photos for the first time. When I was in Korea in 2013 I took hundreds of photos on my phone. Like any normal person, I found myself immediately and constantly looking through those photos. I realized that if I had a real film camera, every photo I captured would be a surprise to me when the film was developed. Disposable cameras are fun for this exact reason. Every photo is a surprise. You're excited to see them. You're taken back to those moments. And they're in your hands — printed. It's a great feeling, and that's what I wanted to recreate with WhiteAlbum.
Akshay Patel
@gbeck419 Just do a YouTube search for "blind boxes" and "blind bags" and you'll see there are A LOT of people who like to exp a physical/tangible surprise. ;) Millions of views? It's ridiculous.
Greg Beck
@mrakshaypatel I'm very nervous to search that, ha!
Akshay Patel
@gbeck419 Ha! I thought that might sound wrong, but they are harmless toys. My kids found these videos after getting some of over the holidays.
jonathan
this is so, so effing cool!
Jesse Wallace
Should be interesting to see if this gets any public adoption. Both Hipstamatic and Sincerely (via the app Dotti) did similar concepts or services but never captured the public. It makes me wonder if the gratification/surprise has been outweighed by the conveniences and affordances that traditional digital usage allows. Because in all honesty, if I paid $20 for 24 photos and half of them turned out blurry or with a daft face, I'd be pretty reluctant to use the service again.
Jeremy Zykorie
Groovebook, featured on here a year ago, gives you 100 prints a month for $2.99. They're execution isn't great - bad UI/UX, turnaround time might not be great. Also, you don't get the "mystery" component. As a "surprise", it's kind of fun, but the pricing on this seems pretty steep. I think 24 prints shipped to you from Walmart would be about $5. I like this idea, I just think it's overpriced
Bryce Adams
@JeremyZ123 that sort of low pricing is only sustainable with the high volume that someone like Walmart has. Also consider the world wide shipping and entire app experience. For some, $20 will be more than fair. I truly think that if someone won't spend $20 on this, they probably wouldn't spend $10.
Jeremy Zykorie
@bryceadams I understand why they cost more. I'm just questioning whether or not their points of differentiation justify the huge disparity in cost. I'm not really considering international - it's worth considering, but ultimately as a buyer I don't factor in whether or not someone also has international customers. I'm used to seeing companies charge international customers more for shipping because it costs more to ship to them... not to pass some of that cost on to the domestic customers. So yes, Walmart is cheaper because they're huge. But they exist... so effectively the extra $15 is paying for the surprise element. Again, I like the idea, but think they'll have to come down on price a fair amount to ultimately scale.
Greg Beck
@bryceadams @JeremyZ123 We're focusing on service, convenience, ease-of-use, and high quality prints & packaging. At this early stage, $20 is the price that makes sense to cover those costs. The price of free shipping isn't necessarily passed on to domestic customers as we've got equal footing across the pond!
Ouriel Ohayon
not sure about this. curious to see if people will be ready to pay without seeing first.
Chris Messina
Top Hunter
Hipstamatic launched Hipstamatic D-Series (aka Hipstamatic Disposable) in December of 2011. It was removed from the app store in August 2012.
Greg Beck
Hey, I’m Greg. Together with Mint Digital, we created WhiteAlbum, a simple camera app that prints the photos you take. The twist is you won’t see the photos digitally. You see them for the first time when they arrive at your door in a beautiful little box. So it’s like a disposable camera except it’s always with you, and you’re not disposing anything, and the photos get sent directly to you, and you don’t have to go anywhere to buy or develop anything — so it’s a lot easier, the quality is better, and it’s less expensive. Just $20 per album (24 printed photos) with free shipping worldwide. But just for you Product Hunters, we’re offering a 40% discount for the first 100 users at checkout. Looking forward to any questions or feedback!
Greg Beck
Thanks for all the comments and feedback everyone! Happy shooting, enjoy the anticipation!
Arjun Sarode
Woah, this is such an interesting idea. @gbeck419 How new is this?
Greg Beck
@rjun07a The idea was hatched a year and a half ago while in the South Korean country side, but we launched just 2 weeks ago!
Kyle Gostinger
This sounds great. What is the quality of the image prints?
Greg Beck
@kylegostinger The quality is great. Printed at 300dpi on really nice, thick, matte paper. And oddly enough, they smell pretty good too.
Max Wendkos
I really like this idea, but every other app I've seen doing something along these lines has been significantly cheaper than WhiteAlbum.
erik Martin
When will we get the app that simulates the "surprise and delight" of having to call someone and not knowing if you're going to get a busy signal?
Corley
I would love to be able to have them show up in my camera roll (or somewhere) after I receive them.
Greg Beck
@corleyh Thanks for the feedback. That's one of many ideas we're exploring for future versions of the app.
Akshay Patel
@gbeck419 Yea! Like include a code with your physical order that allows us to unlock that batch of photos from within the app to save, share, etc.
Corley
@gbeck419 @mrakshaypatel exactly. I like waiting, but want to be able to go back and use the ones I really like. Like negatives...I still like negatives. :-)
Kyle Gostinger
@corleyh take a picture of the picture?
Greg Beck
@corleyh @kylegostinger I'm OK with this
Shane Vitarana
This is similar to a new app I'm working on. Plan on launching here soon :)
Loren G
This idea is Hipster to the max but I really like it and it takes the hassle out of getting physical photos developed
Greg Beck
@lozzagould What we’re after is the surprise and delight of seeing your photos for the first time. Wanted to bring back some delayed gratification and deliver quality printed photos. But I'll take hipster!