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Stewart Rogers
VB Engage 014 - Shira Abel, Footloose, and the problem of marketing debt — It's all '80s VHS movie covers from here on in
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Stewart Rogers
This week, Stewart and Travis talk about one important news item: Instagram Stories. That's right - the Snapchat copycat has arrived on our mobile devices and we break down what it does, what it doesn't, and why it is perfect for re-enacting '80s VHS tape covers. We then interview Shira Abel, who schools us on marketing debt, putting marketers in the boxing ring with the engineers, and why mobile is everything.
Stewart Rogers
Thanks @edleake - much appreciated. Our awesome guests make life easy for us.