Stewart Rogers

VB Engage - 009: Andrew Grill, full disclosure, and influencing the influencers - If you call yourself an influencer, you probably aren't one.

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Stewart Rogers
This week, Stewart and Travis become artificially intelligent after speaking with Andrew Grill of IBM about employee advocacy, full disclosure, and influencer marketing in a mobile-first world. In the news, it is (almost) all about chat bots, now that we've discovered Facebook Messenger alone has 11,000 of these little assistants, waiting to meet your every need. Well, as long as your every need is hearing a bunch of A.I. generated dad jokes.
Niv Dror
I mean, I love the tagline... ✊ "If you call yourself an influencer, you probably aren't one."
Stewart Rogers
@nivo0o0 Thanks Niv. @andrewgrill swears by that quote. I just swear, a lot more than I should. But not on the podcast - we're keeping it PG.