Will Reddit be a leading platform for discussions in the future?
Unlike other social media platforms, I perceive a lower level of "centralization of power" on Reddit (such as in the comparison of X – Musk, IG, FB – Zuckerberg, which are starting to become politically tinged).
I'm starting to see this place as a more reliable and balanced source of information, where discussions can be held at a high level, perhaps also due to sometimes stricter moderation.
+ I am noticing how some makers proclaim that Reddit brought them good leads.
According to these facts, do you think that Reddit has the potential to outgrow bigger social media players?
Do you use Reddit for your business & marketing efforts?
I'd like to hear your thoughts, and approaches, as I'm considering being a bit more active there. (Feel free to share your handle/link profile.) 🤝🙂
Reddit Answers @rohanrecommends I experienced very little political discussion here but have to say that convos were quite qualitative comparing to Facebook. But I noticed there are way more ads. Do your clients have a real results in terms of sales?
@conversionrocks No problem! Feel free to reach out if you have any questions related to Reddit Marketing. :)
@busmark_w_nika I agree, it’s great that political discussions on Reddit are confined to specific subreddits rather than scattered across the entire platform.
I’ve noticed some impressive results from Reddit marketing for our clients, such as:
Achieving first-page rankings on search engine results under the "discussions and forums" section for their targeted keywords.
Securing over 60 SaaS demo bookings within 24 hours.
Generating an additional $500 in monthly recurring revenue from just one comment on a popular thread.
Consistently reaching 100,000+ organic views weekly with each campaign, typically consisting of 5-6 posts.
Growing a community from 12,000 to 62,000 members, with views increasing from 50,000 to over 1 million.
Earning mentions of client content or brand names in large language models like ChatGPT, Perplexity, and others.
I am on Reddit under my very old handle, so feel free to get in touch :D
https://www.reddit.com/user/nikafitsk/
Reddit's community-driven model makes it a great space for organic discussion, but its anti-advertising culture can be tricky for businesses. Have you considered testing niche subreddits for engagement? Might be a great way to start! 🚀
@ansel_bastian If you have particular subreddits on mind, feel free to share :D
Reddit's community driven model gives it a strong edge, but with rising competition and moderation challenges, its future dominance is not guaranteed. What do you think will be its biggest hurdle?
Reddit has definitely cemented itself as a go-to platform for discussions, but with evolving social media trends and decentralized platforms emerging, it'll be interesting to see how it adapts. Do you think Reddit's Community driven model is its biggest strength, or Could it also be a challenge in maintaining quality discussions over time?
@abod_rehman Do you think that it will lose the quality discussion? Why? Because I think that right now they are one of the best Tho very restrictive.
Hej Nika, thank you for talking about Reddit.
As marketers, it's important to master a few key channels, even with busy schedules. I haven't spent much time on Reddit before, but I've always considered it a valuable source of inspiration and social listening. Your insights have motivated me to spend more time there.
Let's have a productive week, everyone!
Thank you, Greg! :) In case, you would like to spend some time on Reddit, I recommend subreddit Entrepreneur, SaaS and one of my fave: LinkedInLunatics :D
For me, "NO"; my account had been hacked there; I still have everything, but they did not help. Reddit is still not a good community platform. But, yeah, I fixed some hardware issues in 2022, but ChatGPT is now great.
As a Reddit moderator for r/GrowthHacking, I've been closely observing the platform since 2020.
Traditionally, Reddit was considered an unlikely place for business promotion, but recently, the platform has been working to shift this perception, rebranding itself as a welcoming space for both businesses and individuals.
However, Reddit faces several challenges:
Subreddit moderators have significant control over what content is allowed. Some subreddits enforce strict rules, while others lack moderation entirely.
Like many social media platforms, Reddit is experiencing a rise in AI-generated spam posts and comments. However, it's still more real than any other platform.
Certain subreddits exhibit strong political biases, though this doesn’t represent the platform as a whole.
The positives of Reddit:
Reddit has 50% US audiences and the rest is wildly global.
Reddit has niche interest based communities just like PH so chances of you finding your niche audience even without running ads is high.
Reddit is officially partnered with Google and LLMs so your content shows up on all major LLMs and Google SERPs. They also launched Reddit Answers — Reddit's own AI-powered search tool.
I’ve been assisting businesses with Reddit marketing for years, and it remains one of the most effective traffic sources for specific niches.
Notably, Reddit stands out as the only major social media platform that has never reached a peak — its user base and revenue continue to grow year after year.