We just rebranded the entire app and website, new logo, new font, new look... There are now over 1,000 brands on Spring. Shop from all of them, within the app, one cart. Oh and everything has Free Shipping and Free Returns. Look forward to the feedback.
@davetisch Been a fan since day one. Congrats on the rebrand, its beautiful and feels appropriate for the scale of the business. The prior visual identity felt more neutral to me, this rebrand however, feels like you've found your customer base.I confess I haven't bought much I shop in a very specific way. I gravitate to the curated collections, that works for me because I have less options which removes the paradox of choice. Happy to chat more.
@kingsleyharris Thanks Kingsley - hope you are well and thanks for the nice words. It's tricky balancing the small real estate on a phone, a large product/brand catalog, and still creating an easy to use interface that put the products first. The collections are helpful in doing that. Would love to chat more.
@ghobs91 Most of the brands on Spring are not available on those platforms. Also, the specific products from the brands on Spring are very different from what you would find anywhere but the brands own channels.
@david32651 Love what Spring is trying to do from a ux standpoint with fashion tech. Online fashion has been stuck in web 2.0(clunky websites. Purchasing (especially in fashion) is increasingly becoming mobile, and fashion tech products built mobile first will lead. Really well done with this, cheers
Spring