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p/shoutout-6Turn your free users into your growth engine
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Kevin William David

Shoutout - Incentivization platform to acquire, onboard & engage users

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Shoutout's all in one growth automation platform enables you to incentivize any customer actions with rewards like discounts, free-trials, cash credits and custom offers, to drive your growth campaigns on auto pilot. Time to take your growth from X to 10X! 🚀

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Vaibhav Sinha
Maker
📌
Hey Product Hunters 👋 I'm Vaibhav, the creator of Shoutout. I'm super excited (and honestly, a bit jittery!) to introduce Shoutout to you all today—after months of caffeine-fuelled nights and brainstorming sessions, it feels great to finally hit "launch." The idea for Shoutout grew from a simple frustration: After launching my previous startup, we saw an immediate influx of users because it solved a significant pain point. However, our free-to-paid conversion rate was consistently under 5%. This got me thinking: how can we get more value from our customers? So, I decided to incentivize them to post about my product on LinkedIn by offering a free subscription for 15 days. Building this incentivization platform internally was quite a task, and that’s when I decided to turn it into a product itself. And hence, Shoutout was born. Shoutout does exactly that: 🎉 Customers engage by writing reviews, creating user generated content, pulling in new users. 🎉 Customers get motivated to take certain actions like - Book demo’s, upvote your product, fill form responses, engage with your team. 🎁 In return, they get free subscriptions, extended trials, exclusive discounts, or even cash credits. 🚀 It's a win-win: users get more from products they love, and businesses achieve more acquisition & engagement from customers. The best part, this all happens on auto-pilot. Why I believe Shoutout outshines traditional marketing: → Authentic voices resonate louder than polished ads. → Itʼs cost-effective—spend less while gaining more. Engagement boosts community spirit and brand loyalty. Iʼm hopeful that Shoutout will help businesses redefine growth and forge stronger connections with their customers. I will be here all day to answer any questions and soak up all the feedback you've got. If you want to take a quick walkthrough, I’d love to give you a demo. Can't wait to see how you grow with Shoutout!📣
Vaibhav Sinha
Maker
@jiteshghanchi Thanks :)
Vaibhav Sinha
Maker
@paulhill8 Thanks. Glad you could relate with the problem statement.
Joy Ogide
@vaibhav_sinha1 Getting things done on autopilot sounds very good. I like the ease this platform would bring to businesses.
Vaibhav Sinha
Maker
@joy_ogide Thanks Joy.
Joseph Abraham
@vaibhav_sinha1 Congrats on the launch! Wishing you and your team an exciting journey ahead. What inspired you to create this?
Stefans Keiss
Great job on the launch, Vaibhav! Could you share more about how you track and analyze the effectiveness of the incentives offered through Shoutout?
Vaibhav Sinha
Maker
@memphys_sk Thanks :) Since we can run different kinds of campaigns on Shoutout, the way to measure effectiveness is slightly different. Acquisition campaigns: Here we look at the number of content pieces published by customers about your product/brand. The content pieces could be reviews, posts, videos, etc. Onboarding campaigns: Here we look at how many users complete the onboarding on your platform, and what percentage complete the incentivized steps in the onboarding. For example, let's say you have a product which supports Hubspot integration, and you ask the users to connect their Hubspot account to experience it, but it is not mandatory. To encourage more users to connect their Hubspot, you could incentivize this step. Once a user connects Hubspot, you just need to send an event to Shouout using our SDK and the users would be rewarded instantly. Engagement campaigns: In case of engagement campaigns, such as get getting your customers to fill a NPS survey, we look at the response rate.
Chinmay Relkar
Imo this is by far the fastest way to ship payment offers for SaaS. 🚀🚀🎉
Vaibhav Sinha
Maker
@chinmayrelkar Thanks Chinmay. Glad to have you as an early customer.
Gaurav Singh Bisen
Maker
@chinmayrelkar Thanks Chinmay! You can surely recommend us the next time folks come to you to create payment offers!
Andreas Sohns
I love the idea of rewarding users for sharing their experiences. It's a smart way to boost engagement and grow your customer base. Excited to see how this helps businesses grow!
Vaibhav Sinha
Maker
@andreas_sohns Thanks. Glad you find the concept interesting.
Gaurav Singh Bisen
Maker
@andreas_sohns Thanks a ton for supporting us!
Gaurav Singh Bisen
Maker
Hey Product Hunters 👋 I'm Gaurav, one of the co-creators of Shoutout. I'm here all day to chat and answer any questions. If you'd like a quick demo to see Shoutout in action, I’d love to show you how it can transform your business growth. Book a demo: https://cal.com/shoutout/shoutou... Let's connect and make growth happen! 📣
Prashant Chauhan
@thepmfguy Congratulations on the launch! Optimizing the sign-up to activation funnel is a challenge every startup faces, and I see that Shoutout is definitely addressing this need. 🙋🏻‍♂️ I have a question? Are you incentivising power users differently than new users? Power users are the best advocates for your product, and they can bring in high-intent users through word of mouth. Hence, treating them differently can help in driving better results for your product. Looking forward to seeing Shoutout's impact!
Gaurav Singh Bisen
Maker
@prashaaantin1 Hey Prashant! Thanks for supporting us. With Shoutout, you have the functionality to set the audience whether you want a particular offer to be visible to them or not? In case of power users, you can specific offers that are exclusive for them. Would love to give you a quick walkthrough of the product and help you in setting it up if you need. 🤝
Kehui Guo
Congrats on the launch! Through my experiences working in multiple startups, I feel the pain of low conversion rates from free to paid plans. Incentives are definitely needed and businesses need an easy way to hand out and collect profits from those as well. Really hope this can help smaller businesses to maximize their marketing campaigns!
Vaibhav Sinha
Maker
@kehui_guo Thanks Kehui. We hope for the same :)
Gaurav Singh Bisen
Maker
@kehui_guo The way we have thought about Shoutout is to make sure that incentives are in control based on the revenue company generates. That's why if you notice we have rewards which connects product benefits to customer actions. That's how we make sure that marketers don't have to spend outside the ecosystem and can run campaigns by attaching product benefits!
Alex Dulub
Hey Vaibhav, Congrats on the launch! Shoutout sounds like a fantastic way to drive engagement and growth. How do you see Shoutout evolving in the next year?
Vaibhav Sinha
Maker
@alex_dulub Thanks Alex. We have a few major features in the pipeline: 1. Custom rewards: Companies will be able to reward users with their platform specific currency, such as their own credits system, or by unlocking some features for the user. 2. User referrals solution 3. Analytics integration: Ability to send analytics events to your analytics solution of choice 4. A lot more widget customization options 5. Mobile SDK: To show rewards within Android and iPhone apps.
Shobhit Bakliwal
How does the gratification works? Will it be manual or automated? I can see from your website that we can run all sorts of campaigns on auto pilot. Keen to understand how will this be setup!
Vaibhav Sinha
Maker
@shobhitic Hi Shobhit. We support two different kinds of actions: 1. Actions which are performed on an external platform, such as G2, and require manual review of submissions. For these, you can manually review the user generated content for authenticity and approve or reject the submission in click of a button. 2. Actions which are performed inside your own product, such as inviting team members. In this case, manual review is not required. Instead, your product can send us an event when the user completes the action, and we automatically reward the user. In either case, we integrate with your payment provider (Stripe and Chargebee right now) and process the reward automatically. We also take care of notifying the user through in-app notifications and email notifications.
Kyrylo Silin
Great concept, Vaibhav! The idea of using incentives to boost customer engagement and growth sounds very effective. Can you share some success stories or examples of businesses that have seen significant growth using Shoutout? Also, how customizable are the reward options for different types of businesses?
Vaibhav Sinha
Maker
@kyrylosilin Thanks for checking it out. We support four different reward types: 1. Extended free trials 2. Limited time access to paid plans 3. Discount coupons 4. Cash credits The rewards can be customized for each offer that you create and you get to decide the parameters of the reward, such as how many days should be extend the trial by, or what should be the amount of cash credit awarded. The rewards are such that they enable your users to further engage with your product, and possibly convert as well. We have written about one success story here: https://shout-out.co/customers/c....
Anil Kumar Oleti
Great idea! Congratulations on the launch @vaibhav_sinha1 @thepmfguy
Hoshang Mehta
💡 Bright idea
Congratulations on the launch! Turning free users to paid is a real growth problem and I've not seen a solution like this before. I've been an early user of Shoutout and absolutely love using the product. It has a unique gamified way to place the right incentives at the right spots to not only spread awareness about your product but also increases the pace of converting active users to paid. Love it!
Gaurav Singh Bisen
Maker
@hoshang_m Thanks a ton for supporting us and trying us out at our early stages. Looking forward to ensure Airbook's business grows to next level! 💪🏿
Tim Pouw
I am an advocate of doing business in this way. Can I put this in a similar space as cello?
Vaibhav Sinha
Maker
@tim__pouw Hi Tim. From what I have seen of Cello, it focusses on just the user acquisition aspect, that too with user referrals as the only strategy. Shoutout, on the other hand, let's you incentivize customers throughout their lifecycle. - Shoutout helps you acquire new users (through incentivizing writing reviews, testimonials, user generated content) - It helps you onboard them successfully (through incentivizing adding team members to the account, getting on demo call, connecting third party systems, etc) - It helps you keep track if they are happy with your product (through incentivizing NPS surveys, calls with Customer Success team, etc)
Sankalp
Hi, Vaibhav! Congrats on the launch. The idea of a self-serve user-incentivization platform does sound exciting. It'll be interesting to see how the widget becomes the swiss army knife of a marketer! :D Cheers.
Vaibhav Sinha
Maker
@sankalped Thanks Sankalp. Glad you liked it.
René N
This looks like a nice way to create an extra incentive for users to do stuff. Ill add it to my notes for tools to look into using. Congratz on the launch! 🚀
Gaurav Singh Bisen
Maker
@rene_nielsen_dk Thanks Rene! 🙏
Tony Han
💎 Pixel perfection
Is this another AWS story? We'll find out! It's so cool to see a tool born from a company solving their own internal issues (and finding so much more PMF because it's a widely recognized problems for so many). I love how simple it is (MVP built in 2hrs?!). It also makes a lot of sense to build this into the user journey. I have a feeling lots of companies will start adopting this. One suggestion, why not put Cohesive's story up front?! It's a fantastic brand name + it explains how Shoutout was born. It's such a great case study. Anyhow, congrats @vaibhav_sinha1 and team! Well deserved upvoted!
Vaibhav Sinha
Maker
@tonyhanded Thanks for the kind words Tony. Once I solved the problem internally for our own use case, I talked to a few marketers and founders to validate the problem statement. Got to learn a lot from those conversations. The first version of the product, that I was planning to launch 2 weeks back did not have customer onboarding and engagement related incentives. While it was in the pipeline, the conversations with founders helped me understand how critical those are, and a lot of them got excited to hear that the feature is in the works. Hence I decided to postpone the launch and build those first. Great to see that more people are relating to those use cases :) I you would want to give the product a try, I'd be happy to work with your team and get it up and running. Let me know :) PS: Thanks for the feedback about the website. Will definitely incorporate it in the next release.
Cherry Yadvendu
Maker
Hey PH 👋🏻 Here's a backstory: 📢 Shoutout started as an internal tool when @vaibhav_sinha1 saw recurring user engagement and influencer marketing challenges that Cohesive AI and many other startups face. The primary goal was clear: to get users to actively share their experiences on social media, helping to attract new users and increase revenue. We only wanted to get 100+ content pieces out in 30 days across various social media channels. With Shoutout integrated with Cohesive AI, the results for us were phenomenal. ⚡️ Here are some numbers: 🎯 20+ Reels with over 1 million views, proving high audience appeal. ✨ 5+ Reels with over 5 million views, confirming exceptional content reach. 🎊 Over 20 million views on the hashtag #CohesiveAI, dominating social media discussions. If you're interested in learning more, you can read here: https://shout-out.co/customers/c...
Sandeep Singh
🎉 Congratulations @vaibhav_sinha1 & @thepmfguy 🚀 As an early adopter, I can say the product is fantastic. It really helps drive customer engagement through incentives. The user-friendly interface and powerful features make it a must-have tool for any business. Wishing you all the success! 🙌 Cheers, Sandeep
Gaurav Singh Bisen
Maker
@vaibhav_sinha1 @samdsingh01 Thanks a ton! We're glad to have Graphy as one of our initial customers and helping you guys crack growth! 💪🏿
Vlad Golub
This platform is a game-changer for companies aiming to enhance user engagement and drive growth. Congratulations to the team, especially @sapna_srivastava!
savan kharod
Sounds like an interesting tool. Asking out of curiosity, do you guys have the ability to add custom tasks like Review us on XYZ portal and get Y?
Vaibhav Sinha
Maker
@savan_kharod1 Absolutely. You can add any task to be performed on any platform and decide to reward the user with any of the supported reward types. In fact, you can even reward users to perform tasks on your own platform. For example, if you were Notion, and you wanted to build your library of publicly available templates, you could create a task for it. Whenever a user would then create a template, you would send an event to Shoutout using the SDK and we would automatically reward the user.
Jim Engine
Congrats @thepmfguy @vaibhav_sinha1 ! The onboarding really looks like a breeze. I like it 🫡