Christopher Bulin

What is the one currency we all spend and can never earn back?

Time.


When we were building our first startup, we spent over $500K and nearly 5 years trying to find go-to-market clarity—defining our ideal customer, crafting messaging, and structuring offers that actually converted.

Everyone told us we needed to do it:


“Define your ICP.”
“Map your customer journey.”
“Dial in your offer.”


But no one gave us a transparent, repeatable process actually to do it —
especially not one that has worked across industries and doesn’t rely on endless guesswork, niche consultants, or startup astrology.


So we built it.


It’s called GTMClarity — powered by our proprietary DEEP Framework™ — and it helps founders go from fuzzy ideas to focused launch plans in minutes, not months.


We’re not guessing anymore. And we’re not hoarding it either.


If you’re a founder, marketer, or advisor trying to bring offers to life without the pain we went through, this might save you more than time.


📍 Check out GTMClarity — launching soon on Product Hunt.

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