👋 I’m new here for feedback on Lava, the PaaS for vertical SaaS: CRM, invoicing & accounting

Hi folks! New here, so forgive me if there are some norms that I miss. I'd love to share what we're doing to get feedback and see if there's a fit for design partnership.

I'm an inactive CPA and former product lead spending nearly a decade helping vSaaS companies build financial tools that customers loved and used daily.

From talking with many CEOs and founders at vSaaS companies, like Mindbody, Procore, etc, I realized they all have the same "core" product that is slightly tailored for their industry: CRM, customer invoicing, payments, and accounting. All of this takes 15+ months & eats up runways.

This is why our team is building a solution called Lava.

Lava is a platform-as-a-service (PaaS) that gives founders the core features they need to launch and land within companies fast:

✅ Prebuilt pages (flexible UI components) for user workflows for CRM, invoicing, and financials
✅ Pages built into an SDK + pre-wired accounting & CRM logic
✅ Easily stylize colors, fonts, design, and terminology
✅ Infrastructure you don’t have to maintain

You can focus on differentiators that makes your platform special, while we handle the table-stakes features your customers still expect.

🧱 Who's it for?

• Founders building the next ServiceTitan, Jobber, Jane, Mindbody, or other all-in-one solution for your industry

• Strategic CTOs that need to deliver financial or CRM workflows without it eating up the runway

• AI founders evolving from a point solution to a full platform

• Optional: Founders that prefer to bootstrap
  

We're currently live with an early adopter building an HOA management solution and here's what the CTO had to say:

"Honestly I’m impressed because I can customize with very little effort. It’s a solution I’ve never worked with before and it’s much flexible than I expected."

Huge favor to ask - I'm trying to meet with 6-8 founders, especially if you're building a vertical SaaS product or thinking about it, to show you the product and get feedback on it. Send me a message if you're willing to help!

Thank you for supporting Lava as we help more founders launch the next generation of industry platforms 🧡

Hannah