I have never used @screamingfrog before but I have been told it can help with keeping track of internal link structure. It's easy to track orphan pages from @SEMrush site audit and ensure each page has at least one internal link.
Specifically, I want to track the number of internal links to a page. If Page A has 2 internal links and Page B has 4, I want a system that visualises so that I can decide which page needs more incoming internal links. Any other tools that can help with this?
Open to suggestions based on any process that works for you.
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I recently discovered the Skyscraper Technique and HARO - for building backlinks. I just started working on it so I don't have any experience to share.
@vasylyna_verlan thanks for responding. I think you confused backlinks with internal links.
Backlinks are other website linking to your website. Internal links are different pages of your site linked to each other to help users navigate to more related content naturally and increase the page authority for new page by linking them on your own website's top performing pages.
In other words:
backlinks = high five from other websites when you publish high quality content
internal links = you patting your own back because hey, who said SEO is easy? ;)
@aishwaryalohi yes, you are right...sorry
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I bet @steveb and @natemathersonhave some thoughts here.
@rajiv_ayyangar thanks for tagging them!
@rajiv_ayyangar @aishwaryalohi I tend to think @SEMrush and @Ahrefs are the gold standard here. I use Semrush and their site audit tool has a built in way to track internal links, orphaned pages, etc. It's pricier than other tools but they've been around for a long time and there's a reason why everyone who works in SEO uses one of these two tools.
I agree,@steveb ! Long time Semrush user. But does it give the count of internal incoming links to a page? I can't seem to find it. I'm subscribed to the Pro Plan.