Nika

How to write a Product Hunt comment during the launch day?

First things first:

Don't write the comment during the launch day, but before (prepare everything in advance) 😀

Jokes aside.

⚠️ Anytime I see the launch without the first comment, it feels a little bit sloppy, and the product is not that trustworthy for me (this is just my perception).

Why is the first comment important?

  • It helps me to become more familiar with the product.

  • May contain information that does not fit in the PH launch layout.

What should the first PH launch comment be/what should it contain?

✅ A properly filled out profile of the commenter (more trust)

✅ The reason why the idea came about.

✅ An outline of the problem.

✅ What the tool can do / Benefits

✅ Or some kind of promotion

✅ A conclusion (it could be thanking someone, tagging them)

→ Try to break it down (for example, use bullet points for greater clarity)

→ Try to keep it short (people may not read a comment that is too long)

→ Make sure you follow the PH Guidelines and rules

Do you have any tips of your own, or did I miss something?

Write them in the comments.

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Mariyan D.
Launching soon!

Here's mine Feedback is welcomed!
A few months ago, while I was working on another project, I found myself incredibly frustrated by wasting valuable time switching between platforms, managing multiple subscriptions, and working with fragmented data. I called this the Three-Fold Problem.

After discussing this with over 200 professionals from my personal network, it became clear that this was a significant problem that almost everyone I talked to was experiencing.

There are thousands of great platforms out there. However, when mapping out the customer value chain, I noticed something. Consider this example: a typical professional might rely on Superhuman for email, Slack for team communication, Notion for tasks, Dropbox for files and storage, LinkedIn Sales Navigator for prospecting, Zoom for meetings, Calendly for scheduling, Apollo or Salesloft or Outreach for outreach, HubSpot or Salesforce for CRM, and Crunchbase for data and as a media distribution channel. It’s an incredibly fragmented environment.

Now imagine a team of 20 paying for this stack — it adds up to over $80,000 per year, just to operate effectively.

While each of these tools provides value individually, using them collectively becomes value-eroding. Although these SaaS solutions are essential for daily business operations, their combined use is costly, inefficient, and time-consuming, further validating the Three-Fold Problem and the demand for a solution.

As a result, Aiobis was born! Aiobis stands for All-In-One Business Interaction Suite, and it consolidates the typical business stack into a single access point — powered by AI + data.
Your personal, super-intelligent AI assistant.

An AI-Native OS for the Future of Work, Privacy and Communication that understands goals, not clicks.
Not just another tool in the stack, but The Stack itself.
Where Work Gets Done.

Nika

@martyd Hey Mariyan :) I like how you narrate a story. Personally, I would create a short intro (5 lines at maximum) where you outline your motive for why the tool was created.

Then you could outline:
– What is the problem
– Who is it for
– Helpful Features (what it can do)
– Results/benefits from the tool

....

Do not be afraid to work with Bullet lists to make the text more readable and highlight some parts (e.g. question "Who is it for" with bold) – Product Hunt gave us formatting tools, so feel free to use them to make comments more digestible. :)

For example, this one is kinda clear:
https://www.producthunt.com/products/refine-2?comment=4677684

Jan Slovacek

Pssst, I just finished my launch comment. 🤫 This is very helpful to check if I follow this. Thank you, Nika! :)

Nika

@jan_slovacek You are welcome :) Hopefully, this is valuable :)

Laura Cornely

Wrote that down for my launch! As always thanks Nika :)

André J

I never read, I only look at pictures - Andy Warhol 😏