Persona
p/persona-4
Identity verification for any use case, starting at $0
Dylan Field

Persona — Identity verification for any use case, starting at $0

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Persona offers a suite of fully-automated identity verification components with worldwide coverage that can be configured and branded to create custom-tailored flows for any use case. Sign up for the Starter plan and start for free in <10 minutes.
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Nicolas Nemni
Do you plan to integrate a Document signature? (To replace and centralize Hellosign and similar tools)
Vincent Tsao
@nicolasegosum E-signatures are coming soon! It’s a common ask from customers as a required attestation method for stricter compliance use cases or different types of verifications. Even better if it helps customers consolidate existing tools. Our goal is to help customers seamlessly and securely collect any piece of sensitive information, including e-signatures.
Nicolas Nemni
@vincent_tsao Would be great for us to verify plus ask to esign a contract in one shot. If you can also ask custominput fields would be perfect.
Vincent Tsao
@nicolasegosum Makes sense! Appreciate the detail. We're currently working on showing contracts/disclosure language, collecting e-sigs, and allowing customers to create custom fields. Expecting that combination to be available early Q2. Feel free to reach out to info@withpersona.com now so we can keep you updated on this.
KayeCee Austin
This looks great! Looks like you guys have massive clients already. In the growth plan, do you charge by metered pricing?
Vincent Tsao
@kaustin Thanks for the support, KayeCee! Yes, usage-based pricing is available for growth customers. If you’d like to learn more specifics please reach out to us at info@withpersona.com. :)
Sydney Liu
This is such a game changer. With privacy, bots, and identity becoming such major issues in society today, this couldn't have come any sooner. Congrats on the launch!
Rick Song
@sydney_liu_sl Thanks Sydney! Couldn't agree more and looking forward to helping more businesses with their IDV needs!
Dylan Field
Top Product
Hunter
I've known Charles (from Brown) and Rick (from KP Fellows) for a long time and couldn't be more excited to share what they are working on at Persona. They've found significant pain points in today's existing solutions and have been focused on building an identity verification platform that can support any business and any use case and are removing barriers to access with their Starter plan. I'm excited to support them as they continue their mission towards building a more secure, privacy-centric identity infrastructure for the internet. Congrats!
Duncan Hall
This is a big deal, great work @ricksong and team! Are you able to give any details on how much of the verification process is automated and where it falls back to human verification?
Vincent Tsao
@_duncanhall Thanks for your support, Duncan! One of the best parts about Persona is that it’s a technology-driven solution and fully automated. There’s no humans in the loop on our end, which ensures that customers can verify users within seconds without being exposed to the liability of dealing with personal data. We know, however, that there are always scenarios where customers may need to manually review or verify a submission (e.g. suspicious IP address). Customers can set up automated workflows to flag these verifications and route them to manual review. Let us know if you have any other questions!
Rick Song
👋 Hi Product Hunters, I'm super excited to introduce Persona's free identity verification Starter plan! 🙌 Earlier in my career, I experienced first-hand how difficult it was to implement identity verification solutions. Over the course of a year, we had to interview dozens of vendors and ultimately stitch together over a dozen of them! It was incredibly complicated, resource-intensive, and expensive. That's why my co-founder and I started Persona. We want to support every company with access to affordable identity verification solutions that can be integrated easily, without engineering bandwidth, and without having to commit to a costly contract. See what Persona's end-to-end verification solution offers: ⚡️ Fully-Automated verification within 5 seconds ⚙️ No-code integration or a drop-in widget with less than 10 lines of code 💳 Suite of identity verification components including gov't ID, video selfie, database, supplemental documents like utility bills and bank statements 🌎 Global coverage (support IDs across 190+ countries, user flow in 18+ languages) 🎨 Customized theme to match your brand 📄 Access to third party reports (global watchlists and sanctions, adverse media, email/phone risks reports and more) ✅ Prevent fraud, build trust and safety, stay compliant with KYC/AML regulations We'd love for you to check out Persona's free Starter plan and experience our world-class gov't ID and video selfie verification solution for FREE! My team and I will be around all day and would love to hear your feedback!
Loris Maz
@ricksong It seems like an awesome product ! Can't seems to be able to validate my email though, are the signups limited ?
Vincent Tsao
@lorismaz Hi Loris! We're currently blocking personal emails addresses (e.g. Gmail). So if you don't have a company email, feel free to use any email alias generator like Firefox Relay. :)
Vincent Tsao
@lorismaz Hm- what's your email? We'll get you sorted out!
Steven Rueter
@ricksong wow, such a timely and well executed solution to an overwhelmingly painful problem. Congratulations on a successful Product Hunt launch!
Rick Song
@rj_halperin Thank you so much RJ!!!
Jake Disraeli
10 lines of code for an entirely customizable identity verification system?? That's a game changer. Count me in.
Evelyn Ju
@jakediz Thank you Jake!!!
Ben Stanfield
Awesome stuff. @ricksong what challenges/opportunities have opened up w/ ID verification since covid hit?
Vincent Tsao
Appreciate the great question, @ben_stanfield! COVID accelerated many of the trends we were already seeing. The biggest one being, more and more interactions moving online, which forced us to think deeply about what a truly seamless, secure, flexible online identity experience looks like. There’s been some other challenges/opportunities that may be more specific to the pandemic, like certain industries experiencing tailwinds (e.g. telemedicine, digital currency, delivery) and others being hit disproportionately hard. At the end of the day, while we hope the pandemic ends soon, it’s definitely driven more awareness in the importance of online identity.
Scott Belsky
Huge fan of Rick and Persona team, and whenever I intro them to a company, I get feedback that they were the perfect team and product to meet with. Congrats on the launch of the new Starter Plan!
Rick Song
@scottbelsky Thanks Scott! Appreciate the support!
Thomson Nguyen
Congrats to everyone at Persona! We're happy customers and really can't say enough about how automated and easy-to-onboard our experience with them has been.
Rick Song
@itsthomson Thank you so much Thomson! We are excited to be part of Hatch's growth journey!
Lina A
Amazing product! I have a question: if I want to be verified on three services that use Persona. Do I need to send a selfie three times through your product or can this be done once and the system will remember my data and I won't have to identify myself many times? Do you plan to add this feature?
Rick Song
@lina_a Hey Lina, thank you so much for the kind words and the great question! You would need to send your selfie three times in the same way that you scan your selfie every time you FaceID onto an iPhone! Our selfie process is seamless and fast (taking seconds to complete) and ensures that you are who you are every time you use our product. We do have plans to add features to protect your identity across services to prevent identity theft. For example, if we see that you verified yourself in California for one service and then immediately verified yourself again in another country for another service, our service would flag that and require additional scrutiny before allowing you to sign up.
Lina A
@ricksong Thank you so much for your answer. That's a very cool feature and I'm happy that u r going to introduce in the future
Andy Chen
Hey Product Hunt 👋 I'm incredibly excited for this launch! Persona has a great mission -- building a more secure, privacy-centric internet by bringing transparency and affordability to the identity verification process. The team has been focused on providing an identity verification solution that can be configured to fit any use case while making it a fast and seamless experience for the end-user. Congrats to the team at Persona!
Rick Song
@andychen Thank you Andy!
Minh Dang
Congratulation! This product is so needed right now as the Covid-19 accelerated more and more interactions moving online. Such a trend comes with fake accounts, fraud, and other issues which forced us to think deeply about what a truly seamless, secure, flexible online identity experience looks like At Pure Moderation, we have been working with companies to do ID verification. We verified user identities by cross-checking their passports or ID cards with images, short videos submitted by the users. We are interested in working with Persona team. Would it's possible for us to have a chat to discuss working together?
Calvin LeGassick
I'm really curious to see how social media companies could use Persona's technology. @karaswisher and scott galloway often discuss how anonymity plays a part in the "social dilemma" and how identity verification could play a role in the solution. There are other products trying to "make internet conversations positive", but identity is often a missing piece. Also, congrats on the launch @neelb @vincent_tsao @arush_shankar @natalie_gavello!!
Vincent Tsao
@calvinlegassick Appreciate the support 🙏! We definitely agree with you- there's a ton of opportunity to verify users and even catch fake accounts. We see it with verified badges on Twitter, and only expect it to accelerate.
Landon Brand
Can't believe how simple this looks for a challenge that can be so hard. Excited to try this out next time I need to do identity verification!!! Blows my mind it's free
Rick Song
@landon_brand Thank you Landon!! We're excited for you to give it a try and do let us know if you have any feedback!
Simon Blok
Great! Seems usable to me. I was looking for such a service where i can start without much effort. Will check this out.
Rick Song
@simonblok Thanks! We are so glad to help and please don't hesitate to reach out if you have any questions!
Welly Mulia
Looks interesting. Just recently we were looking at how to reduce fake/low quality users from signing up for our app. Will have the team take a look at this. Congrats!
Rick Song
@welly_mulia Thank you and please let us know if you and your team have any questions. We would love to help!
Harrison from VC Guide
Go @ricksong !!! Have been excited about Persona for years. This is incredible — congrats to the team!!
Rick Song
@vcguidehq Thank you Harrison!
Mads Schmidt Petersen
I spent a good 7-8 months solving this problem for one of the biggest fintechs in the world (10b+ valuation). And this looks like it could solve the problems we were dealing with very well. I believe there are some other solutions out there like Mati, Veriff, or Acuant to name a few. How is this better? @neelb @iamnotdan @eeeeej @ricksong and how about verifying b2b? The fintech I was working for was pure b2b, which has a whole list of other issue, currently not solved by b2c solutions. Thank you! looking forward to trying it out!
Rick Song
@madsschmidtpetersen thanks for reaching out! Persona is fully automated, which ensures our customers can verify users in just a few seconds without being exposed to the liability of dealing with personal data. Beyond verification tools, Persona also provides connections to 3rd party sources such as global Watchlist and Sanctions and surfaces passive fraud signals. Customers can set up automated workflows to flag verifications based on all the signals available and route them to manual review. We do have a few options to help verify B2B and happy to chat further. Let us know if you have any other questions!
Brian Anglin
Persona is great! Never been easier to build a company with so many companies like automating the annoying hard parts. Great product and even better humans building it!
Neel Bhoopalam
@thebriananglin thank you Brian! Glad you've had an easy and positive experience using Persona!